While the core functional elements and layout of CUE activations are fixed, virtually everything the fan sees is fully customizable. This includes backgrounds, logos, colors, fonts, images, and branded content throughout the experience. For example, teams like Tottenham Hotspur have custom-designed their screens with dynamic brand principles, sponsor branding, and team-specific aesthetics. We work with your team to ensure the activations match your brand guidelines and feel native to your app or digital platform. You can customize both the mainboard output (what displays on venue screens) and the mobile experience (what fans see on their phones at each stage of the activation).
