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Full video views & Cost per full video view

Full video views & Cost per full video view

Full video views & Cost per full video view

Mads Andersen avatar
Written by Mads Andersen
Updated over 2 years ago

Facebook

Full video views

The number of times your video was played at 95% of its length, including plays that skipped to this point.
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The metric counts when the 95% point in your video was played. This may include people who played 95% of your video from the beginning and may also include people who skipped to the 95% point and played your video from there.

Cost per full video view

The average cost for each full video view. This metric is calculated as total amount spent, divided by full video views.

LinkedIn

Completions

Number of times your video was watched at 97-100% of its length, including watches that skipped at this point.

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