Before reading this article, please understand how to upload rewards here.
1. Points configuration
We've noticed that the best performing reward programs across our clinics all have a strong incentive for referrals, with an aggressive 2 points per every £1 spent. The point configuration looks like the following:
Sign up reward: 50 points (needed to incentivise clients to download your app).
Referral reward: 200 points (needed to incentivise clients to share your app).
Google Review reward: 60 points (needed to help boost your Google SEO).
Check-in reward: 80 points (needed to help boost your visits).
Purchase reward: 2 points per every £1 spent (needed to help boost in-app purchases).
2. Rewards configuration
The success of your rewards program isn't based on the points. It's based on how attractive the rewards are to your patients.
More rewards = more excitement
With that said, here are 10 top-performing rewards that need to be in your app:
£25 OFF the entire app!
Reward name: £25 OFF the entire app!
Valued at: (Leave blank)
Expires in: 3 days
Offer description: Get £25 off the entire app! Reward expires in 3 days.
Unlocks at: 100 points
Convertible to: 25 Cash
Discount: £25
Product: (Leave blank)
Cover: use this image
Free facial analysis
Reward name: Free facial analysis
Valued at: 16,99
Expires in: 3 days
Offer description: Get a free facial analysis! Expires in 3 days.
Unlocks at: 200 points
Convertible to: 25 Cash
Discount: 100%
Product: (Leave blank)
Cover: use this image
Complimentary session of BEST SELLING TREATMENT
Reward name: Complimentary session of BEST SELLING TREATMENT
Valued at: price of the chosen treatment
Expires in: 3 days
Offer description: Same as treatment description
Unlocks at: 300 points
Convertible to: 25 Cash
Discount: £25
Product: (Leave blank)
Cover: pick one that suits best based on the treatmentFree skin examination
Reward name: Free skin examination
Valued at: £129
Expires in: 3 days
Offer description: Get a free skin examination looking over your skin's age, sun damage, discolouration and more. Reward expires in 3 days.
Unlocks at: 400 points
Convertible to: 25 Cash
Discount: 100%
Product: (Leave blank)
Cover: use this image20% OFF 2nd BEST SELLING TREATMENT
Reward name: 20% OFF 2nd BEST SELLING TREATMENT
Valued at: price of the chosen treatment
Expires in: 3 days
Offer description: Same as treatment description
Unlocks at: 500 points
Convertible to: 25 Cash
Discount: 20%
Product: Select the 2nd Best selling treatment
Cover: pick one that suits best based on the treatment30% OFF 3rd BEST SELLING TREATMENT
Reward name: 30% OFF 3rd BEST SELLING TREATMENT
Valued at: price of the chosen treatment
Expires in: 3 days
Offer description: Same as treatment description
Unlocks at: 600 points
Convertible to: 25 Cash
Discount: 30%
Product: Select the 3rd Best selling treatment
Cover: pick one that suits best based on the treatment40% OFF 4th BEST SELLING TREATMENT
Reward name: 40% OFF 4th BEST SELLING TREATMENT
Valued at: price of the chosen treatment
Expires in: 3 days
Offer description: Same as treatment description
Unlocks at: 700 points
Convertible to: 25 Cash
Discount: 40%
Product: Select the 3rd Best selling treatment
Cover: pick one that suits best based on the treatmentFree LED Session
Reward name: Free LED Session
Valued at: (Leave blank)
Expires in: 3 days
Offer description: LED (Light Emitting Diode) light therapy sessions offer various skin benefits, including stimulating collagen production for smoother, firmer skin, reducing acne and inflammation, and improving overall skin tone and texture. Reward expires in 3 days.
Unlocks at: 800 points
Convertible to: 25 Cash
Discount: 100%
Product: (Leave blank)
Cover: use this image£30 in (CLINIC NAME) Cash!
Reward name: £25 OFF the entire app!
Valued at: (Leave blank)
Expires in: 3 days
Offer description: Get £30 off the entire app! Must be converted onto your cash balance or else will expire in 3 days.
Unlocks at: 900 points
Convertible to: 30 Cash
Discount: £30
Product: (Leave blank)
Cover: use this imageComplimentary facial with next visit!
Reward name: Complimentary facial with next visit!
Valued at: (Leave blank)
Expires in: 3 days
Offer description: Get a complimentary facial with your next visit! Reward expires in 3 days.
Unlocks at: 1,000 points
Convertible to: 25 Cash
Discount: 100%
Product: (Leave blank)
Cover: use this image