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Agency helpdesk: How to set up a campaign with the brand activation manager
Agency helpdesk: How to set up a campaign with the brand activation manager

A useful guide to setting up campaigns with the activation manager

Michelle avatar
Written by Michelle
Updated over a week ago

This article is designed for agencies to understand how to give the right info to activation managers to create or edit campaigns.
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*Only admin brand users (ie. Customer activation managers or senior leaders) can create edit campaigns.

We recommend that first of all - you have a read of this step-by-step guide to creating campaigns for brand managers.

This will inform you what kind of information they are going to require from you.

Step 1:

Before the campaign can be created you will need to Add the staff or assets into your inventory. Once uploaded, the activation manager will be able to load them into the campaign as an agency stakeholder.

Step 2:

Make sure you are aligned on:

  1. Implementation dates, lead times, cut-off dates and time slots

  2. What you need to deliver or do - which tasks will be set to you and what is expected

  3. Targeting - is there any locations etc you can't deliver to?

  4. Venue requirements - are there any questions you need answered as part of the booking form?

  5. Costs - make sure they are accurately input at the start of the campaign

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