See what’s in the latest release v1.30! This update focuses on improving the visual presentation of your landing pages with polished portrait image handling and streamlining the bundle creation process with more flexible naming and override options.
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Table of Contents
For All Partners
Redesigned Landing Page is Officially Live
The FEVO group landing page has been fully redesigned to better showcase both individual and group offers, increase clarity for fans, and give your team more control over how content appears. The new experience emphasizes cleaner layouts, improved image handling, and a more modern presentation that looks great across devices.
Please note that some front-end features will only be available with the new landing page layout, and we recommend transitioning to the new design at your earliest convenience.
How It Works for Group Offers
Accessing Group Landing Pages
Navigate to the Group Detail tab for the group you’d like to update.
Configuring Images for the Group Landing Page
From the Group Detail tab, click the Media button.
Add or update images in the Cart Carousel section.
These images will power both the group landing page visuals and the cart experience.
Image Hierarchy for Group Landing Pages
For group landing pages, images are selected in the following order:Cart Carousel Images – First priority. If present, these images are used on the landing page.
Header Image – Used only if no Cart Carousel images are available.
Org Logo – Used only if there is no Cart Carousel image or Header Image.
This hierarchy ensures your most intentional, high-quality images appear first, while still providing sensible fallbacks if you haven’t configured every option.
Landing Page: Improved Portrait Image Handling for Hero & Carousel
We’ve updated image aspect ratios on the redesigned group landing page to make it easier for your organization to launch offers without worrying about perfect image dimensions. For Beta users, strict ratio requirements could cause awkward cropping or stretching; with this enhancement, portrait-oriented images uploaded to the hero or carousel now appear with a subtle blurred backdrop that fills the space while keeping the main subject sharp and centered.
How: Automatically applied to any portrait-oriented images uploaded to the Landing Page hero or carousel sections—no extra setup required.
Value to You: You can move faster with more flexibility on image sizes, while still delivering a polished, consistent visual experience for fans across all device types.
Bundle Item Name Field: Optional and Override Behavior
We have improved how bundle names work so that you can keep the cart cleaner and more readable, while still having full control when you need it. The Name field for bundled items is now optional, and any custom name you enter will replace the event name rather than be added beside it.
How it works
When you create or edit a bundle in the Offers Hub:
If you leave the Name field blank, the cart uses the event name from your ticketing provider API. This is the best option when the provider name already looks good, and you want a simple, clean display.
If you enter a custom Name, your custom text fully replaces the provider event name in the cart. Fans will only see the name you entered, without any extra text in parentheses.
Why this matters
Cleaner visual experience: The cart shows a single, clear name that is easier for fans to scan and understand.
Less setup work: If the provider event name works, you can rely on it and skip creating a custom label.
More control when needed: When you want a marketing-friendly bundle name, you can use that as the only label fans see in the cart.
New Offer Dashboard: Centralized Performance Insights (Reach Out for Access)
The new Offer Dashboard gives your team a single, centralized view of how your FEVO offers are performing across key metrics. Instead of pulling data from multiple reports, you can now quickly understand what’s working, what needs attention, and where to focus next in a seamless dashboard.
The new Offer Dashboard surfaces high‑impact metrics on revenue, orders, tickets, and influenced revenue, so operators, marketers, and sales teams can align on a single source of truth.
What You Can See
The Offer Dashboard surfaces a curated set of performance KPIs, including:
Active Offers
Tickets Sold
Total Revenue
Total gross revenue over a selected time period
Influenced Revenue
Link‑driven traffic and conversions from key channels
In addition to the top-level metrics, the Offer Dashboard gives more detailed insights into the individual Offer chart below, including:
Offer Title
Link to Offer
Event Name
Date & Time
Tickets Sold
Total Revenue
Group Name
Sales Rep
Available Inventory
Orders
Orders Influenced
% of Orders influenced
Tickets Influenced
% of Tickets Influenced
Revenue Influenced
% of Revenue Influenced
Unique Orders
Visits
Conversion Rate
How It Works
Accessing the Offer Dashboard
Navigate to the Offer Dashboard section in the left navigation menu
Quickly see at a glance the data on the top panel of the dashboard
Choose the date range and any available filters (e.g., event, offer, organization, partner).
Scroll below the top-level insights to see a full list of offers with advanced details
Filtering & Drill‑Down
Use filters to focus on:
A single event or offer
A portfolio of offers tied to a campaign or partner
A specific time window (e.g., on‑sale week, season‑to‑date)
Click into a KPI card or table entry (where enabled) to see more detailed breakdowns by:
Offer
Event
Data Refresh
KPI metrics are updated on a regular cadence throughout the day.
If you make changes to offers or launch new campaigns, allow time for those updates to be reflected in the dashboard.
Why This Matters
Single Source of Truth:
Everyone on your team can reference the same live metrics instead of exporting and stitching together multiple reports.Faster Decision‑Making:
Quickly identify which offers are driving revenue and which need additional promotion, discounts, or targeting.Better Operational Focus:
Spot trends in orders and tickets sold so you can adjust marketing, staffing, and inventory strategies in near real‑time.Clear Story for Stakeholders:
Use KPI views to share performance snapshots with internal teams, partners, and executives—without manual spreadsheet work.
FEVO Fan Incentives (Reach Out for Access)
FEVO Fan Incentives enables you to reward fans for sharing, buying, and driving new purchases to your offers—directly within FEVO. With this release, we’re building a more powerful and flexible incentive engine that supports multiple reward types, multi-tier structures, and both individual and group-based incentives.
You can now mix and match Cash, Discount, Points, Merchandise, and Custom rewards to create programs that fit your brand, your goals, and your fans.
Fan Incentive Enhancements
We’ve redesigned what’s possible with Fan Incentives so you can design more compelling, on-brand rewards programs that motivate fans to share and purchase.
New & Enhanced Reward Types
You can now configure the following reward types within a single FEVO Fan Incentives program:
Cash Rewards
Reward fans with a fixed cash amount when they hit a defined milestone (e.g., “Get $10 back after 4 purchases through your link”).
Cash rewards can be tied to the item level or order level.
Ideal for high-value events or where direct monetary value is the most motivating factor.
Discounts
Give fans discounts off additional eligible FEVO Offers (e.g., “Get 20% off your next order” or “Get $10 off an add-on”).
Earn discounts based on ticket or order level (e.g., a 10% discount code for every ticket sold or a 10% discount for every order placed).
Define the discount structure
Fixed $ amount vs. % off
Which offers are eligible
Whether discounts stack with other promos.
Great for driving immediate follow-up purchases and encouraging fans to add more items or come back for another event.
Points
Award points currency that fans can later redeem for value on any redemption of their choosing
These points must be manually redeemed/fulfilled via the organization
Example: Earn 100 points and choose between these 5 items, or redeem 500 points for a free ticket.
Earning rules: Specify the number of points earned per item purchase or per order.
Program structure: Set a point-earning limit, or leave it blank to allow your fans to continue earning.
Great for building long-term loyalty and giving fans an ongoing reason to keep buying and sharing across multiple events.
Merchandise Rewards
Offer specific items (e.g., t-shirts, hats, posters, signed memorabilia) as rewards
Set an incentive rule based on the ticket or order level
Ex: Refer 10 tickets to earn a limited-edition jersey item.
Perfect for teams and brands that want to highlight exclusive or limited-edition items.
Custom Rewards
Custom rewards enable an organization to create rewards that are unique to your organization, such as:
VIP experiences
Early access to future events
Seat upgrades
Meet-and-greets or on-field/court experiences
Define:
Internal handling notes for fulfillment.
Any additional steps required by your operations or ticketing team.
Ideal when you want to differentiate your program with experiences money can’t easily buy.
Group Incentives
In addition to rewarding individual fans, FEVO Fan Incentives can be configured to reward groups based on the collective performance of their members. This is especially powerful for group leaders, classrooms, fundraising organizations, and fan clubs.
Note: Group incentives only work with the custom incentive type.
How Group Incentives Work
Group-based tracking: FEVO tracks purchases and referrals at the group level, allowing you to set milestones based on total tickets sold or total orders within that group.
Shared goals: Set clear goals such as:
“If your group sells 50 tickets, everyone gets a limited-edition item.”
“If your group hits 25 orders, the organizer unlocks a VIP experience.”
Fulfillment:
Fulfillment of incentives is handled by the organization, so the incentive can be classified as a member reward or a group leader reward within the incentive description.
Multi‑Tier Rewards
Multi‑Tier Fan Incentives let you define a series of escalating milestones (up to 3) and attach different rewards at each tier. As fans hit each milestone, they unlock the reward for that tier, keeping them motivated to keep going instead of stopping after the first win
This feature builds on the new FEVO Fan Incentives engine and supports all reward types: Cash, Discounts, Points, Merchandise, and Custom rewards. However, only 1 of each reward type can be used, or you can do 3 custom rewards.
How It Works
1. Configure a Multi‑Tier Incentive
Within a FEVO Fan Incentive program, you can now:
Select your reward type(s)
Add an additional incentive by clicking the “+ Incentive” button to add
Add up to 3 total incentives
Inventory Reimagined
Available only to Archtics, TDC, and PAC users. Now available for AXS (Beta)
Inventory Reimagined for AXS (Beta)
We are introducing AXS support to Inventory Reimagined, giving AXS clients a more flexible way to configure and manage inventory directly in FEVO.
In this new flow, a single FEVO Offer can include multiple Inventory Sets, each mapped to a different AXS Offer ID. You still have access to the full toolset you use today, including the financial tab, attributes, display name overrides, min/max purchase limits, discount codes, promo codes, and the Inventory Library.
This feature is currently in Beta and is being rolled out with a small group of AXS partners.
How it works
With AXS enabled in Inventory Reimagined, you will be able to:
Create a single FEVO Offer that contains multiple Inventory Sets, each linked to its own AXS Offer ID.
Configure each Inventory Set with:
Pricing and fees in the financial tab
Attributes and display name overrides
Min/max limits for fan purchases
Discount codes and promo codes
Reusable configurations via the Inventory Library
Behind the scenes, FEVO maps each purchase to the correct AXS Offer ID, while fans see a single, unified offer experience on the front end.
Why this matters
Less reliance on the box office: Configure and adjust more AXS scenarios directly in FEVO instead of submitting change requests.
Support for complex AXS setups: Handle multi–Status Code or multi–Offer ID configurations inside FEVO while keeping the fan journey simple.
Consistent tools across providers: AXS users gain access to the same Inventory Reimagined controls already available for Archtics, TDC, and PAC.
Interested in joining the Beta?
This capability is in active Beta testing for AXS clients. If you would like to explore enabling AXS within Inventory Reimagined or think you are a good fit for the Beta, please reach out to:
Email: implementation@fevo.com
Or contact your dedicated FEVO sales representative
In Case You Missed It
Our previous release (v1.29) featured several key platform improvements:
Flexible Venue Management: Mandatory seat map images are now optional, allowing you to quickly launch offers for non-traditional spaces or general admission events.
Self-Service Seat Swaps (Event GA): Fans can now change their event date or time slot directly through the Order Adjustments Hub for eligible GA events.
Automated Reward Notifications: Instant milestone and reward emails are now sent via SendGrid to keep your fans engaged and sharing.
Thank you for reading the latest edition of our Release Notes! We hope these updates provide significant value to your operations and help you create even more successful events! If you have any questions or feedback, please don't hesitate to reach out.