(If you need a refresher on the media kit terms, check out our media kit glossary!)

A Medium is the broadest category in your media kit and includes things like Radio, TV, print, and social.

To create a medium go to your Media Kit and click on "Create new medium."

Finally, give your medium a type & a name. Medium types help us organize products on the national sales side. Medium names help you customize your media kit for your Ad Shop sales.