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What is flytedesk?

Written by Publisher Support
Updated over 2 weeks ago

Flytedesk has the largest network of college media organizations in the U.S., connecting them to build a better, more sustainable future for student media through coaching, counseling, and advertising opportunities.

What we do

At our core, we are a support organization for student media. We’re your strategic partner to take your college media organization from survival mode to growth mode.

We create the tools that college media organizations need not only to survive but to thrive. To do this, we categorize our resources based on the Local Independent Online News Association’s pillars of sustainability:

  • Journalistic impact: We want to help student media organizations reach their core audiences and increase their journalistic impact. In this pillar, we create materials about audience engagement, SEO, promotions, marketing, and more.

  • Operational resilience: Student media teams face unique challenges like staff turnover, limited resources, and outdated systems. Our resources, tools, and tips are designed to help you stay organized and adaptable through these common hurdles.

  • Financial Health: Building sustainable revenue streams is crucial for student media organizations. Whether through national advertising opportunities, local ad sales, fundraising, or other avenues, we provide guidance to help strengthen your financial foundation.

  • Experience & education: Student media serves a dual purpose: delivering quality journalism while providing valuable learning opportunities. We offer resources that support both student leaders and professional staff in fulfilling this educational mission.

What we offer

National advertising opportunities

As a partner of our college media network, we sell your advertising inventory to our national clients to drive advertising revenue to your organization.

Read more about how this works here.

Resource hub

Our resource hub houses all of our resources made for college media organizations, including how-to guides, best practices, research and insights, and more.

Local Ad Sales Training

Flytedesk offers two levels of training modules to enhance your team’s local ad sales skills.

And you have two options to complete the training: hands-on with a flytedesk coach or on your own with our DIY training module.

Learn more about the training modules and sign up here.

Bootcamps

Each semester, we host a bootcamp to help college media organizations build their revenue and strengthen their strategic operations.

Each bootcamp includes a live webinar series, four 1:1 coaching sessions with a flytedesk coach, and a written audit and next steps guide.

Learn about our past and upcoming bootcamps by clicking the links below.

Inventory development

Our team is here to help your organization create the products it needs to unlock new revenue opportunities. Connect with your account manager to learn more.

1:1 coaching

Not all college media organizations are created the same, and not all need the same support. Our team is prepared to provide and create custom training and resources to support your organization’s needs. Schedule a call to learn more.

What’s next

All resources and offerings are free and available to all partners in our network.

Email your account manager today to learn more and to get started.

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