Skip to main content

How to find your email newsletter metrics

Step-by-step guide on how to find and submit your email newsletter metrics to complete your verification.

Written by Publisher Support

Metrics are an essential part of your email newsletter verification. They help the buyer understand the performance of their ad campaign.

All we ask if that you submit a screenshot of the ad in your newsletter as a verification, and for metrics, we need your email newsletter subscribers, email opens and ad clicks.

If you are using Mailchimp, Constant Contact, or any other software, here are the steps to find your metrics:

1. Mailchimp

  1. Log into your Mailchimp dashboard.

  2. Go to Campaigns tab on the left hand side of the page to find your email newsletter.

  3. Once you have found it, click on View Report on the right hand side.

  4. On the Overview page, scroll down to the Email Performance section showing your Deliveries and Opens.

  5. Scroll down more to the Click Performance section where you can see the clicks on each individual ad. Grab the number of clicks on our ad's click-through link.

2. Constant Contact

  1. Log into Constant Contact account.

  2. In the menu on the left-hand side, click Channels > Emails.

  3. (Optional) To narrow your search, select the "Sent" option from the Status drop-down menu.

  4. Next to the sent email you want to view, click the three dots and select the "Reporting" option from the drop-down menu.

    Channels menu expanded with Email option selected, Status drop-down menu with Sent option selected, and sent email with menu expanded and Reporting option selected

  5. From the Reporting tab, you start with your email's Performance where you will find all of the metrics that you need. (For more information, take a look at Constant Contact's support pages here.)

3. Other email providers

If you use other softwares like Overlooked, Beehiiv, Substack, or any other email provider, don't sweat it!

The process is almost identical across all platforms. All we need are the standard performance metrics for the specific email that carried the flytedesk ad so you should be able to find the metrics we need on any platform.

  1. Log into your email platform and head to the email newsletter you sent.

  2. Look for a tab or button labeled Analytics, Reports, or Performance to find the subscribers, email opens and ad-specific clicks.

Once you have found the metrics you need, log into your flytedesk account, and follow these steps to submit your verification.

If you have any questions, do not hesitate to reach out to your account manager.

Did this answer your question?