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Event banner to notify and promote a CTA, such as newsletter signup
Event banner to notify and promote a CTA, such as newsletter signup
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Written by Erin Abrams
Updated over a week ago

To implement a banner with a prominent call-to-action button, follow the below steps:

  1. Find and select the correct brand (in either staging or production), in Verso Settings.

2. Select Event Banner.

*Please note, some fields may already be pre-filled if an event banner was previously set up for the brand you're working with. The following fields are mandatory, so will show up automatically:

  • Banner Expiry Time Stamp

  • Event Time Stamp

  • Locale

  • Logo Base URL

  • Time up message

  • Time Zone

  • Logo

    • Alt Text

  • Logo > Sources > Sm

    • URL

  • Url

    • HREF

    • Text

3. Once in the Event Banner capability, click Edit Settings to make the fields configurable.

4. To show a Notify Button as a CTA, add the following fields using the Add Settings drop-down. As you add fields, the new fields will be highlighted in orange to signify a change from the last save/ publish.

  • Banner Start Time Stamp

  • Notify Button

    • HREF

    • Label

5. Fill in all of the appropriate fields:

  • Banner Expiry Time Stamp

    • This determines the date and time when the banner will expire and be automatically removed from the site, based on the GMT zone.

  • Banner Start Time Stamp

    • This determines the date and time when the banner will begin appearing on the site, based on the GMT zone.

  • Event Time Stamp

    • This is the scheduled start time of the event, and the countdown will track towards this moment, using the GMT zone as the reference.

  • Locale

  • Logo Base URL

    • URL for the landing page when the user clicks on the logo on the left side.

  • Time up message

    • This is the plain text message that will appear in place of the countdown once the event start time is reached. (Example: Happening Now!)

  • Time Zone

    • Formats the time based on the event's location, using the TZ Identifier.(example for US: US/Eastern)

  • Logo

    • Alt Text

      • This is the plain-text description of the logo.

  • Logo > Sources > Sm

    • URL

      • This is the URL for the image or logo (in PNG or JPG format) generated by uploading as a photo in Copilot. This image or logo is displayed on the left side of the banner.

  • Notify Button

    • HREF

      • This is the link you want to drive the CTA button to (such as newsletter signup, etc).

    • Label

      • This is the plain text message you want to show in the notify button (such as "Notify Me!", etc).

  • Url

    • HREF

      • URL for the landing page when the user clicks on the text on the right-hand side of the banner, beneath the CTA (Notify) button.

    • Text

      • This is the plain-text message that is shown as a clickable link on the right-hand side of the banner, beneath the CTA (Notify) button.

6. Click Save and then Review & Publish.

7. Once changes are reviewed, select Publish Changes.

The event banner will appear once the designated Banner Start Time is reached. Please note that the color of the Notify (CTA) button is dependent on the brand's identity.

Legend:

  1. Logo > Sources > Sm URL

  2. Time Format

  3. Countdown based on Event Time Stamp

  4. Notify Button HREF & Label

  5. Url HREF & Text

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