You can use this guide / template to update any DAF specific giving pages. Here's the guide in a google doc for easy copy and pasting.
DAFs as its own standalone giving page
DAF as a paragraph call-out on a ways to give page that lists multiple giving options
Pro Tip: Once your DAF ways to give page is finalized it’s worth creating a vanity link that you can use in marketing and other callouts. For example: aclu.org/daf
1. Standalone Giving Page
See example here: MJFF; March of Dimes; The Center
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Donor Advised Funds
[Optional] EMBED DAFpay button HERE with a “Ready to give?” callout above it
New! You can now give from your Donor Advised Fund directly on our website in just 3 clicks. Simply click the DAFpay button below. This is the fastest and easiest way to give from hundreds of DAF providers, including Fidelity, Schwab, and Vanguard.
If this donation is in honor of a specific person or event, please let us know in the DAFpay button message field.
Please click the “DAFpay | Give with Donor Advised Fund” button below to get started.
EMBED DAFpay TILE HERE
Why Give From Your Donor Advised Fund Directly On This Page?
Not only is initiating your grant on this page the fastest and easiest way for you to give, but it also:
Saves our staff time and money tracking your gift
Makes us immediately aware that your gift was initiated and allows us to thank you via email if desired
Helps avoid lost checks, mailing delays, or gifts accidentally being submitted to the wrong organization or campaign
What are the main advantages of a donor-advised fund?
Simplicity: the donor-advised fund sponsor handles all record-keeping, disbursements, and tax receipts.
Flexibility: timing of your tax deduction can be separate from your charitable decision-making.
Tax-efficiency: contributions are tax-deductible, and any investment growth in the DAF is tax-free. It is also easy to donate long-term appreciated securities, eliminating capital gains taxes.
Family legacy: a DAF is a powerful way to build or continue a tradition of family philanthropy.
Mailing address: 123 Sesame Street New York, NY 10003
EIN: 12-3456789
[Optional] If you have any questions or comments you can reach out to us at example@email.com or 555-555-5555
2. Paragraph Callout
See examples here: Miracle Feet, Susan G Komen
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Donor Advised Funds
New! You can now give from your Donor Advised Fund directly on our website in just 3 clicks. Simply click the DAFpay button below. This is the fastest and easiest way to give from hundreds of DAF providers, including Fidelity, Schwab, and Vanguard Charitable.
If this donation is in honor of a specific person or event, please let us know in the DAFpay button message field.
EMBED DAFpay BUTTON HERE
[Optional] Our EIN is 12-3456789
[Optional] For help please contact us at example@email.com or 555-555-5555
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Reference:
Tip: Consider moving Donor Advised Funds up to the top of your Ways to Give page, since that is a primary way to give that now actual offers immediate payment for donation conversion!
Alternatively, add quick links to the top of the page that list Donor Advised Funds as a way to give and can jump to the DAF-specific part of the page when clicked.