As we know, even if your emails are landing at Gmail and Outlook, that doesn't necessarily mean that it would be in the primary inbox.

Here's what to know about Gmail Tab Placement:

This is how Gmail categorizes your email placement based on the algorithm that allows users to easily choose which folder they'd like to browse according to the type of content.

The different types of folder placements that users can access:

​Primary

Social

Promotions

Updates

Forums

Even if you are landing in these folders, it's still considered to be inboxing.

Click here, If you are interested in learning about Improve Subscriber Engagement (& Deliverability) Without Leaving the Promo Tab.

Here's what to know about Outlook Tab Placement:

This feature brings in the campaigns that Outlook deems important and everything else will land in the Other tab. Both Focused and Other are considered to be Inboxing.

Focused

Others

In the Inbox Monster instance, you can find a predictive folder placement for both Gmail and Outlook according to how the seeds are landing. You can find the view below in "Delivery" > "Campaigns."

Ex. In this case, Gmail is landing in the Promotions folder 100% and Outlook is landing in the Other folder 100%.

If you have any questions, feel free to reach out to support@inboxmonster.com.

Thank you!