The Inbox Monster platform showcases the folder placement for Gmail, Outlook, and iCloud subscribers when a campaign report is generated via the seedlist. Below are details for each mailbox provider's folder classifications.
Gmail Tab Placement
Here's what to know about Gmail Tab Placement:
This is how Gmail categorizes your email placement based on the algorithm that allows users to easily choose which folder they'd like to browse according to the type of content.
The different types of folder placements that users can access:
Primary
Social
Promotions
Updates
Forums
Even if you are landing in these folders, it's still considered to be inboxing.
Click here, If you are interested in learning about Improve Subscriber Engagement (& Deliverability) Without Leaving the Promo Tab.
Outlook Tab Placement
Here's what to know about Outlook Tab Placement:
This feature brings in the campaigns that Outlook deems important and everything else will land in the Other tab. Both Focused and Other are considered to be Inboxing.
Focused
Others
In the Inbox Monster instance, you can find a predictive folder placement for both Gmail and Outlook according to how the seeds are landing. You can find the view below in "Delivery" > "Campaigns."
Ex. In this case, Gmail is landing in the Promotions folder 100% and Outlook is landing in the Other folder 100%.
iCloud / Apple Mail Tab Placement
Here's what to know about the iCloud Tab Placement:
Apple Mail's tab system is designed to organize incoming emails into distinct categories, making it easier for users to manage their inbox efficiently. This feature is especially useful for individuals who receive a large number of emails from multiple sources. The main tabs in Apple Mail include:
Primary – This section prioritizes emails from important contacts, such as family, friends, and colleagues, ensuring that crucial messages remain easily accessible.
Social – Messages from social networking sites, dating platforms, and similar services are grouped here, preventing them from cluttering the main inbox.
Promotions – Marketing emails, special offers, and retailer deals are filtered into this tab, keeping promotional content separate from personal and work-related emails.
Updates – Notifications related to bills, receipts, confirmations, and transactional messages are stored here, making it simpler to keep track of important interactions with various businesses and services.
Forums – Emails from online discussion boards, mailing lists, and forum subscriptions are categorized in this tab, ensuring they don’t overwhelm the primary inbox.
iCloud / Apple Mail Tab Placement can vary for individuals, so the data from the seeds can be helpful to understand the "default" tab assignment for your campaigns.
If you have any questions, feel free to reach out to support@inboxmonster.com.
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