SEO and Google Tools
Learn how to improve your site SEO
6 articles
SEO best practices
Boost reader engagementHere's some tips Canadian publishers are using facing Bill C-18
Improving SEO with Yoast SEO Focus KeyphraseLearn how to add a Focus Keyphrase on your site's Yoast SEO to improve your overall site's SEO.
Google Tools for PublishersThis guide focuses on setting Google Analytics (GA4), Google Tag Manager and Google Search Console
Site Analytics with Google AnalyticsIn this guide, we’ll discuss how to use Google Analytics to collect basic website data such as users, views, sessions, etc.
Types of Website Traffic in Google AnalyticsThis article explains the different types of website traffic in Google Analytics — including direct, referral, organic, social and paid.