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What Is The Difference Between The Status Unsubscribed and Opted-Out?

In the article you'll learn the difference between the Prospect status Unsubscribed and Opted-Out.

Updated over 2 weeks ago

On the Prospect Page and in your Sequence, you'll see a graphic at the top titled Status. The Status graphic will give you a snap shot of all your Prospects and their current status within your outreach cycle.

Prospect Page

Sequence Page

πŸ”‘ Note: if you only have email steps in your Sequence then you'll refer to the graphic 'Emails.' If you have both emails and calls then it will say Status, instead.

Understanding Statuses

Unsubscribed Prospects have clicked on the unsubscribe link in one of your emails.

Opted-Out Prospects have been manually marked as Opted-Out by the user.

I hope this provides you with some clarity, and helps guide your future outreach processes!

Click here to learn more about Prospects!

Reach out to your CSM if you have any questions via email or through the in app chat service.

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