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Rise.ai & Attentive - Store Credit Emails and Text Messages Setup

Learn how Rise integrates with Attentive, allowing you to send store credit rewards and create targeted Store Credit campaigns.

Netta Yaniv avatar
Written by Netta Yaniv
Updated this week

In this article, you will find:


Important to know

  • Make sure the integration is active. To learn how, review this article: Rise.ai & Attentive – Activate the Integration.

  • Should you decide to send emails from Attentive as well, we recommend turning off Rise.ai’s native email notifications to ensure customers receive only one message per event. Instructions for disabling Rise.ai emails are provided at the end of this article.

Note: While Attentive provides tools to support compliant messaging flows, responsibility for obtaining and maintaining consent rests with your brand. For more information about messaging flows, please refer to the Attentive Data Center.


How to send store credit notifications through Attentive

Sending store credit emails and text messages with Attentive requires you to build a Journey, configure it based on how you’re using Rise.ai, and customize its emails/text messages.

a. Select the Journey trigger

  1. In your Attentive dashboard, go to Journeys.

  2. Click Create journey.

  3. Choose Start from scratch.

  4. Under Triggers, select a Rise Journey trigger. For store credit notifications, choose Store Credit Issued.

    You’ll see a list of Rise.ai events. To set up store credit emails, focus only on the following store credit-related triggers:

    **Note: Store Credit Issued is the primary trigger to start with. ​The rest of the triggers are optional, in case you find them commercially relevant.

Store Credit Issued

Triggered when store credit is issued to a customer (for example, as a reward, refund, or compensation, etc.)

Store Credit Expired

Triggered when a customer’s store credit expires

Store Credit Disabled

Triggered when a customer’s store credit is disabled

Wallet Redemption

Triggered when a customer redeems their store credit

5. Click Continue and select “Notify subscribers about a transaction” (recommended for transactional notifications).


6. Proceed to the Journey canvas.

b. Customize the Journey to send emails or text messages

Drag the "Send Email", or "Send text message" to the journey and add it as the next step.

Customize the email/text message to your liking.
In the email text, you can choose to add variables from Rise.ai:

Variable Name

Trigger Explanation

rise_wallet_balance

Current balance of the customer’s store credit wallet

rise_wallet_code

Unique code identifying the customer’s wallet

rise_wallet_qr_code_url

URL for the QR code that links to the customer’s wallet

rise_wallet_next_expiration_date

Date when the next wallet credit is set to expire

rise_wallet_mobile_pass_url

URL to add the wallet to a mobile wallet app (Apple/Google Wallet)

rise_wallet_last_transaction_date

Date of the most recent wallet transaction

rise_wallet_last_increasing_transaction_date

Date when the last credit (increase) was added to the wallet

rise_wallet_last_decreasing_transaction_date

Date when the last debit (decrease) was made from the wallet

These variables can be found and selected by clicking the {} sign:

Setting Attentive emails live and disabling original Rise.ai emails

a. Setting Attentive emails live

  • When your Journey is fully configured, set the Journey status to Active by clicking the 'Turn on' button.

  • It’s recommended to test key scenarios to ensure content and personalization render as expected. To test, issue store credit through the 'Issue Store Credit' button in the 'Customer Wallets' tab in the Rise dashboard.

b. Disabling original Rise.ai emails

  • In your Rise dashboard, go to Notifications → Store Credit.

  • Toggle off Store Credit Emails.

Note: Marketing text messaging and email are subject to legal requirements that vary by region. While Attentive provides tools designed with legal and carrier compliance in mind, your brand is responsible for obtaining and maintaining consent. For more details on compliant messaging flows, visit Attentive Compliance.


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