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What is Lassie?

Updated over 2 months ago

Hej! 👋

Lassie is a digital pet insurance for dogs and cats 🐶💙😺

It was founded in Sweden and has its headquarters in Stockholm, with established branch offices in Berlin and Paris! 🇸🇪 🇩🇪 🇫🇷

We at Lassie believe that our four-legged friends need preventive care to stay healthy—just like we humans do. We founded Lassie to introduce a preventive approach to pet insurance, making it the first of its kind. In our view, prevention is the best insurance. 🫶

Ready when it matters

No one wants to need their insurance. But if your pet gets sick or injured, it’s essential to feel secure knowing that help is available. With Lassie, you can reach our team directly from the app, Monday to Saturday, 8 AM to 10 PM.

More help, for less

At Lassie, we focus on providing a fair balance between cost and coverage, ensuring your pet gets comprehensive protection at a competitive price. Our plans offer some of the highest veterinary coverage on the market, and—unlike many providers—we maintain consistent conditions across all breeds and ages.

We are proud to have received a "Very Good" rating for our price-performance ratio from TÜV Saarland. ⭐

Become a better pet parent

Did you know that many common pet health issues can be prevented? That’s why we’ve developed interactive guides, challenges, and quizzes to help you reduce the risk of injuries, illnesses, and accidents.

Customers who engage with these learning tools can collect points and save money—up to €25 per year for cats and €50 per year for dogs.

Download our app and start collecting points today! 🚀

Learn more about us here: https://de.lassie.co/en/about-us

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