Advanced Analytics is available on the Standard Plan and up as well as during the free trial. Base Plan users have access to a more basic analytics dashboard.
If you'd like to learn more about what you can expect from Advanced Analytics, please check out this resource.
To unlock Advanced Analytics, you will need to have at least 5 scheduled posts in your calendars so that we have enough data to analyze:
Once you have 5 scheduled posts, you can activate Advanced Analytics:
We recommend activating Advanced Analytics for each calendar as early as possible to start collecting more metrics.