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Best Practices for Connecting to Facebook Successfully
Best Practices for Connecting to Facebook Successfully
Updated over 3 months ago

In this article, we will cover:


Introduction

Follow this guide to help you understand common issues when connecting your Facebook Pages to Loomly. Likewise, Instagram needs to be linked to a Facebook Page in order for it to work in Loomly, so having an optimal setup for your Facebook page will help with managing social media for both platforms.

For common troubleshooting queries on Instagram, please see: Why can't I connect my Instagram account?

This article covers the following topics:

  1. Types of Facebook Admin Access: Learn about the different levels of admin access available and how they affect user permissions

  2. How to Check and Update Permissions: Follow step-by-step instructions for managing user permissions through the Professional Dashboard and Meta Business Suite

  3. Troubleshooting Loomly Connection Issues: Solutions for resolving issues when connecting your Facebook account to Loomly.

Setting Up Correct Admin Permissions

When managing a Facebook Page for your business, it's essential to understand the three main types of admin access:

  1. Admin access to the page itself

    This allows users to manage all aspects of the Page, including creating and publishing content, responding to messages and comments, and viewing insights.

  2. Admin access via Meta Business Manager

    Meta Business Manager is a tool for managing multiple Facebook Pages and advertising accounts from a central location. Providing admin access through this platform allows users to manage your Page alongside other business assets.

  3. Partner access to the client's Meta Business Manager

    Agencies or external partners who manage your Facebook presence on your behalf typically use this type of access. It allows them to access your page through their Meta Business Manager account.

Checking and Updating Facebook Admin Permissions

Professional Dashboard

  1. Log into Facebook using the account associated with your business page (normally your Facebook personal profile)

  2. Navigate to your page and click on the "Professional Dashboard" tab

  3. In the dashboard, locate the "Page Access" section

  4. Find the user whose permissions you want to check or update, and ensure they have the "Full Control" option selected to grant them complete admin access to the page.

Meta Business Suite

  1. Click on the Facebook logo at the top left corner of the screen, then select "Meta Business Suite" from the dropdown menu

  2. Once in the Meta Business Suite, navigate to the "Settings" menu and choose "Business Settings"

  3. On the left sidebar, select "Pages" or "People," depending on whether you want to manage permissions for a specific page or user

  4. Locate the page or user you want to manage and ensure they have the "Full Control" permission to grant them complete admin access

Troubleshooting Loomly Connection Issues

If not all of your Facebook pages appear available and you are listed as the Admin (Facebook access with full control) for the page, it's usually because you have not granted Loomly all permissions necessary when prompted by Facebook to do so.

Check Loomly Permissions

  1. Go to Facebook.com and click on the downward arrow at the top-right corner to check that you are on your main Facebook profile and not a Page. Then select "Settings & Privacy," and then "Settings"

  2. In the left sidebar, click "Your Activity" and then "Business Integrations"

  3. Find Loomly in the business integrations list and click "View and Edit"

  4. Review the permissions granted to Loomly and ensure all necessary permissions are activated. If any permissions are missing or inactive, remove Loomly from your business integrations list and reconnect your account.

Disconnect and Reconnect

  1. If you continue to experience issues with Loomly permissions, remove Loomly from your Facebook Business Integrations entirely

  2. Next, go to your Loomly account and disconnect your Facebook account from the platform

  3. Finally, reconnect your Facebook account to Loomly, ensuring you grant all the permissions.

Further Troubleshooting

  1. I can't find the user in the Professional Dashboard or Meta Business Suite?

    1. If you can’t locate a user in either the Professional Dashboard or Meta Business Suite, they have likely not been granted access to your Page or Business Manager. In this case, you'll need to ask an existing admin to invite the user and grant them the appropriate permissions.

  2. Why are Loomly permissions not working?

    1. If you've followed the steps to check and update Loomly permissions but are still experiencing issues, try removing Loomly from your Facebook Business Integrations list and then reconnect your account. This process can help reset the permissions and resolve any glitches or inconsistencies.

Managing a Facebook account for your business can be complex. By familiarising yourself with the various types of admin access and learning to manage user permissions through the Professional Dashboard and Meta Business Suite, you'll be well equipped to oversee your business's Facebook presence effectively.

Remember, if you encounter any issues such as troubleshooting Loomly connection problems, following the steps outlined in this guide should help you resolve them quickly. With a solid grasp of these fundamentals and a proactive approach to account management, you can leverage Facebook's powerful features through Loomly to successfully grow your business and engage with your target audience.


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