How do I shorten a URL?

Check out why you should shorten a URL and how to use Loomly's URL shortener in your posts

Updated over a week ago is the built-in URL shortener of Loomly, your simple social media calendar tool! is a convenient way to make long web addresses into short URLs when you create social media posts in Loomly.

Benefits of Shortening a URL

  • Make your shared URLs more aesthetically pleasing

  • Easier to share shortened URLs (especially if the URL has over 10 characters)

  • Save post space so you can have more content within your posts

  • We can also track and compile metrics on any URLs shortened using (which can be accessed from the Standard Plan and up)

To Shorten a URL

  1. Go to Post Builder 

  2. Go to Step 3: Define Generic Content of Post Builder, and click the checkbox for Shorten URLs (if it isn't clicked)

  3. Enter your post content with the full URL (the URL must begin with "https://www.")

Note: Wait a few seconds, then you will see the URL updated to the shortened URL!

How to Enable or Disable the URL Shortener in a Calendar

  1. Confirm you are in the Options tab 

  2. Enable or Disable the URL Shortener

  3. Save

📝 Note: This is a calendar setting so this must be completed for each calendar where you would like to enable/ disable the URL shortener

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