With Measure Studio's YouTube public data, you can pull insights from any public YouTube channel, no login or connection required. Track performance at both the video and channel level using metrics YouTube makes publicly available.
To connect a channel for public data tracking without authentication, see How to Connect a Public Account in Measure Studio.
Post Level Metrics
For each YouTube video or Short, Measure Studio tracks:
Views – Total
Engagement Rate – Total
Total Engagements – Total
Comments – Total
Likes – Total
Account Level Metrics
At the channel level, Measure Studio tracks the same engagement metrics plus content mix:
Views – Total
Engagement Rate – Total
Total Engagements – Total
Comments – Total
Likes – Total
New Posts – Total
New Video Posts – Total
New Shorts – Total
New Posts is the combined count of uploads across the channel. New Video Posts and New Shorts break that same count out by format.
If you have any questions or need help interpreting public data, feel free to reach out to our support team.