API stands for ‘application programming interface’. It's a way for programmers to communicate with a specific application. At Miappi our platform can talk to Facebook, Twitter, Instagram etc using their APIs. This allows us to make a request and use data in a safe and secure way.

We also offer our own API as part of our Custom plan. It allows our customers to take the data we offer and for them to present that in their own unique ways according to what their developers require. You can find information about our API here. 

If you have question about our API or would like to activate it on your Miappi account please contact your account manager.