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Automate a Coverage Report

Automatically add coverage to your report using Alerts

Written by Oli the Octopus
Updated over 2 months ago

Automate a Coverage Report

How Automation Works in Muck Rack

Automation is powered by Trackers. They hold the search criteria and filters that determine what coverage gets added over time. Alerts are a separate notification layer that can also help you manually save individual hits to a report.

  • Tracker → Coverage Report (automation): Automatically adds matching coverage over time.

    Shows the Tracker success message with an option to Automate a Coverage Report highlighted


  • Alert → Coverage Report (manual): Save individual articles when you want tighter editorial control.

    Shows the "Add to Coverage Report" button at the bottom of an email Alert

There are two ways to automate a Coverage Report:


Automate Your Report From Search Results

  1. From your Search Results page, select the Automate Coverage Report button from the action bar that appears at the top.

    Shows the Search Results page with the Automate Coverage Report button circled in red


    IMPORTANT: Selecting the Automate Coverage Report button does NOT automatically pull articles from the current search results into the Coverage Report. To add coverage to your report, follow the steps listed in our Populate a Coverage Report article.

  2. If you haven't already saved your search as a Tracker, you will be prompted to create one. Give your Tracker a name, then select Save. This will be used to power your Coverage Report.


  3. Then, do one of the following:

    1. Select an existing Coverage Report from the dropdown, or

    2. Enter a name to create a new Coverage Report.​


  4. Select Save, then one of the following:

    1. Save and view Coverage Report: Navigate away from the search results page to the Coverage Report

    2. Save and view Tracker: Remain on the search results page



Automate Your Report From Coverage Report Settings

  1. Navigate to your Coverage Report Settings page.

    Shows the 'Coverage Report Settings' page


  2. Scroll down to the Data automation section.

    Shows the 'Data automation' section of the Coverage Report Settings page


  3. Select a Tracker from the Add Trackers dropdown.​ You can select up to 50 Trackers to power a single Coverage Report.

    NOTE: The Keywords & filters and Broadcast sections are no longer here, however you can still use the same logic that was available before. Any keywords, links, filters, etc. that you'd like to use to filter content into your report, including Broadcast data if applicable, will now be down from an attached Tracker rather than an Alert or the Coverage Report Settings page.

    Important: When broadcast clips are added to your Coverage Reports through Trackers, you will still need to save the broadcast clip to ensure the video and transcript remain available. Learn more about clip availability and how to save broadcast clips in our Broadcast Clips article.

  4. Select the Save button at the bottom.


⚠️Important: Automating a report will not immediately populate it with coverage. You will need to backfill your report using one of the options outlined in our Populate a Coverage Report article.


Get Help

For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting Messages > Send us a message.


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