Customer steps
Record is purchased on Ochre store
Customer gets email with unique code to access ticket presale
Assets Required
Unique codes from ticketing company
Sign-off on email copy
Terms and Conditions information
No purchase necessary messaging on product and campaign page
[example OCC-approved text]
Link through to no purchase necessary page for email sign-up.
No purchase necessary page
OCC-approved text to appear above email sign-up form:
Pre-order [...] on any format from the official store before 0900 BST on Monday 24 June 2019 to receive a unique passcode for early access tickets to their latest tour.Codes will be emailed from 0900 BST on Monday 24th June. Please check your junk and clutter inboxes. It may take up to 4 hours for you to receive your passcode email.The 48-hour presale opens at 0900 BST on Wednesday 26 June 2019. General sale opens at 9am BST on Friday 28 June 2019 via Ticketmaster.The passcode will give you access to pre-sale tickets on-sale. Receiving a pre-sale code doesn't guarantee tickets.
Setup Required
No purchase necessary email sign-up form
Agreed timeframes of offer and follow-up
Rollout
Pre-order and sign-up period - sales made, emails added
End of offer period
Collation of sales email addresses and NPN sign-ups
Send email with unique links