The RFM-related information can be synced back into Shopify, for each customer.
This is a feature available for Reveal Scale plan and can be activated by following a series of steps present in this tutorial .
How to check customer RFM Group and RFM Score in Shopify
Step 1:
Log into your Shopify Store Account
Step 2:
Go to Customers list
Step 3:
Click on a specific customer
Step 4:
Notice under tags, the following tags:
RFM Group
RFM Score
Step 5:
Each tag contains the value assigned to the customer in Reveal
We truly believe this information is very powerful and opens up new ways for customer interaction.
How are you using the RFM information within your store?