You’re here because you want your store to rank higher on Google — and we love that energy. 🙌
So, let’s roll up our sleeves and make it happen.
Below are 5 simple, proven tips you can start using today.
1. Follow the 300 Rule ✏️
Write product descriptions that are at least 300 words long and naturally include your main keyword 1–2 times.
Why? Google can’t “see” your product photos — it relies on words to understand what you’re selling. Every sentence is another clue that helps you rank.
✅ Pro Tip: Avoid copy-pasting supplier text. Keep your product descriptions unique and specific so you stand out.
2. Add a Product Video 📹
Even a quick iPhone video is better than nothing. Videos count as rich content, which Google loves, and they keep shoppers on your page longer (which can boost rankings).
Use videos to:
Show your product in action
Answer common questions
Give shoppers confidence to click “Buy”
✅ Pro Tip: Name your video file with your keyword (e.g., black_rhinestone_necklace.mov).
3. Start a Blog 👨🏻💻
One blog post a week = 52 new chances to rank every year.
Blogging lets you target keywords you can’t always fit into product pages. Top-ranking stores often publish 10,000+ words per month — and there’s a reason for that.
✅ Pro Tip: Use keywords in your blog titles just like you do in product titles.
🎥 Watch our blog SEO tips here.
4. Earn Backlinks (Never Buy Them) 🔗
A backlink is when another website links to yours — and it’s one of Google’s biggest ranking factors.
Never buy backlinks. This is called “Black Hat SEO” and can get your site penalized or even blacklisted.
Instead, focus on earning backlinks from reputable sites. Aim for “do follow” links (pass SEO value) but don’t ignore “no follow” links — they can still drive traffic.
📖 Learn more:
Do Follow vs. No Follow Links
Beginner’s Guide to Backlinks
5. Use Descriptive Product Titles 🏷️
Avoid vague, artsy names like “ALOHA” or “PINEAPPLE.”
Instead, be specific:
What is it? (necklace, painting, candle)
What color is it?
What style is it?
If I couldn’t see the photo, your title should still paint a clear picture. Google’s the same — it’s a blind robot that needs descriptive words to rank your product.
✅ Pro Tip: Include keywords in product titles so they match what shoppers search for.
📖 Our guide to perfect product titles.
Bottom line:
SEO isn’t magic — it’s consistent, thoughtful work. Add words where Google needs them, create content people want to see, and earn trust from other sites. Over time, your rankings will grow.