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Next up: Manage Leads & Enrollments
How to Announce Your Program and Start Marketing
Once your programs are live, it’s time to start marketing to drive registrations. This guide walks you through how to announce your Operation 36 programs and use the built-in tools to get the word out.
Step 1: Find Your Community Landing Page
Your Community Landing Page is where families register for your programs. Think of it as your digital storefront.
To find the link:
Go to your Dashboard
Locate your Community Landing Page link
Step 2: Share the Link Everywhere
To start collecting registrations, your goal is to consistently drive traffic to this page. Share your link via:
Your facility’s website
Your personal coaching website
Social media posts
Printed materials (like fliers and posters)
Pro tip: Use a free QR code generator to turn your landing page link into a QR code. Add the QR code to:
Fliers
Pro shop counters
T-shirts, pizza boxes, posters… get creative!
Step 3: Use the Marketing Resource Center
No design experience? No problem. Head to the Marketing Resource Center to access:
Customizable academy fliers
Social media templates
Email campaigns
Marketing guides
To get started:
Use the pre-made academy flier templates
Update your facility name, logo, and contact info
Add your QR code to make registration seamles
Step 4: Send Out the Pre-Written Email Campaign
We provide a four-email campaign you can use right away:
Each email is fully written
Just update the red text
Copy, paste, and send to your contact list
Step 5: Need More Help? Use the Marketing Blueprint
The Marketing Blueprint is a deeper dive into beginner-friendly marketing strategies—custom-built for Operation 36 coaches. It’s a great refresher or starting point if you need more guidance.
Recap
Your goal is to consistently create awareness and drive traffic to your landing page. Use a mix of online tools and printed materials, and don’t forget to check out the Marketing Resource Center for everything you need.