Looking for ways to boost your ROI in Edge? Read below for key tips and tricks we've collected over the years, just for you!
Increase the Number of Employee Online Mentions
Have your employees download the Edge app so they can stay up to date with communications from you, read their customer feedback, and cash out their earnings.
Be sure to collect phone numbers from your customers and store them in your point of sale (POS) so that Edge is able to send them an SMS after they leave your business.
Constantly remind your staff to verbally bring up Edge to shoppers as they are leaving. Here is a simple yet effective talk track:
"Hi <CustomerName>, thanks again for stopping by today. After you leave, you might get a text asking for feedback and if you mention me in a review online I earn a bonus!"
Be on the lookout for the weekly email update sent on Fridays to you so you can stay on top of the progress and communicate this with your team.
Print out collateral in a few high-traffic areas in your business that reminds everybody that if an Employee is mentioned in a review online, they earn a bonus. Pro tip: include a QR code on this collateral that brings the customer directly to your Google page. Reach out to us at support@ouredge.com if you'd like some assistance in creating this collateral!
Keep your Edge Leaderboard Up to Date
Be sure to add employees to your Edge leaderboard as they are hired to your team!
When Employees are added, they will receive a welcome email from Edge, encouraging them to download the Edge app and what they can expect from Edge.
If there are unassigned mentions (see below where it says '1 Mention Needs your Attention') be sure to click through and assign any mentions that Edge wasn't able to match to an employee on your Leaderboard. You can find this by going to My Team > Employee Management.
Use the Activity Feed on Edge to Shoutout Your Team
Save the Activity Feed as a bookmark on your computer and like and comment on every post that is posted to the feed. This will serve as public acknowledgement to your team for their hard work and will create a positive feedback loop where they want to continue to get mentioned in reviews online.
Encourage your team to comment and like other posts as well.
Aim to create a culture where congratulation team members is built in and everybody is supporting everybody else. This has the power to transform your business.
Follow up with Upset Customers using Edge Chat
Boost Sales by Creating Automated Sales Competitions using Edge's Scoreboard
Do you want to gamify the sales process in your business but tired of manually tracking and communicating the results out to your team? We understand!
This is why we built Scoreboard.
Now you can automate the whole process, create new competitions in a matter of minutes, and you and your team can view the results in real time.
Most revenue generated? Yes. Highest Average Ticket? Yep. Specific Items? You bet. Most Online Mentions? Absolutely.
Below is a snapshot of the interface for Scoreboard. Note that this feature relies on your point of sale sending these data points and not all points of sale are supported. Please reach out to support@ouredge.com if you have any questions.
Collect Rich Feedback on your Products and Services using Edge's Product Reviews
The more educated your team is on the products and services they are selling, the better their selling conversion rate will be.
Now you can use Edge's Product Feedback on products that your business offers. The products and services are pulled in from your point of sale automatically, so you don't have the lift a finger. You can also request feedback on certain products that might be new to your store!
Below is a snapshot of what this feature can look like in your portal. Note that this feature relies on your point of sale sending these data points and not all points of sale are supported. Please reach out to support@ouredge.com if you have any questions.
