Use Outgrow interactive experiences which are designed for conversion and engagement and push the leads you have collected to Pardot using our Outgrow-Pardot native integration.

Follow two simple steps to start sending the leads you collect on Outgrow to Pardot

To access this integration, navigate to the Outgrow Builder > Configure on your Outgrow interactive experience. Click the Configure button on Pardot Integration.

You will need your Pardot Username, Password, and API key to configure integration between Outgrow and Pardot. To find your Pardot Username, Password and API key, click here

For Freelancer and Essentials only name, email and other fields in the lead form on Outgrow calculator, quiz or poll can be mapped to the respective fields on Pardot. All you need to do is to select and map the fields on Outgrow calculator, quiz or poll to respective fields on Pardot. Outgrow's Business and Enterprise plans allow you to send detailed information about a lead on Outgrow calculator to the connected app. Set up integration by mapping Pardot's fields with fields from your Outgrow calculator or quiz. Using loaded integration you can send lead form fields, IP Address, location data, UTM information and all the questions, answers and results] to your Pardot account.

Once you are done mapping the fields click on Test Connection on the Mapping pop-up. To test connection we will push a test lead to Pardot with sample values. Click finish on Test connection step. If connection and mapping are successful you will see this test lead on your Pardot prospect list.

If your connection is successful you will see Active Status on Pardot which indicates that new leads on your Outgrow calculator, quiz or poll will be automatically sent as a contact to the connected Pardot account.

You can also check your Test lead on Pardot.

Test - It is recommended to Test your integration after you have changed something on your calculator, quiz or poll on Outgrow. A test record will appear on Pardot if integration is done properly.

Sync- If due to some error in connection your leads from a calculator, quiz or poll is not sent to Pardot then you can Sync the leads to your Pardot account after re-configuring. All the leads which were not sent to your account will be sent to Pardot when you sync. If for some reason, even after syncing you do not see your lead on your Pardot account then reconfigure once and Sync.

Deactivate - In case you don't want to send leads from a calculator, quiz or poll to Pardot, you can deactivate it.

Re-configure- In case your Pardot credentials have changed or you want to connect Outgrow with a different Pardot account then you will have to Reconfigure your Pardot integration to continue getting Outgrow leads in your Pardot account. If you have collected some leads on Outgrow but don't see them on Pardot then you should definitely try to Reconfigure once to fix it yourself. If that doesn't help then drop us an email with your query at questions@outgrow.co.

For every Outgrow interactive experience, you create you will have to activate or deactivate the integration from config section on the builder, in order to start or stop sending leads collected on Outgrow to Pardot.

Testing your Integration

When everything is setup we suggest you test it out and make sure everything is working as you expect it. Publish your calculator or quiz, submit a lead on calculator, quiz or poll, and check that the new lead shows up in Pardot (it can take up to a couple minutes).