Use Outgrow interactive experiences which are designed for conversion and engagement and push the leads you have collected to Emma using our Outgrow-Emma native integration.

Follow two simple steps to start sending the leads you collect on Outgrow to Emma

To access this integration, navigate to the Outgrow Builder > Configure on your Outgrow interactive experience. Click the Configure button on Emma Integration.

To configure Emma you will have to provide your API Keys and account id. You’ll find your API keys inside your Emma account in the “Account Settings” section. There’s a public key, a private key, and an account ID.

Next, you will have to select the contact list on Emma to which you'd like to add the leads sent from Outgrow.

For Freelancer and Essentials only name, email and other fields in the lead form on Outgrow calculator, quiz or poll can be mapped to the respective fields on Emma. All you need to do is to select and map the fields on Outgrow calculator, quiz or poll to respective fields on Emma. Outgrow's Business and Enterprise plans allow you to send detailed information about a lead on Outgrow calculator to the connected app. Set up integration by mapping Emma's fields with fields from your Outgrow calculator or quiz. Using loaded integration you can send lead form fields, IP Address, location data, UTM information and all the questions, answers and results to your Emma account.

Once you are done mapping the fields click on Test Connection on the Mapping pop-up. To test connection we will push a test lead to Emma with sample values. Click finish on Test connection step. If connection and mapping are successful you will see this test lead on your Emma contact list.

If your connection is successful you will see Active Status on Emma which indicates that new leads on your Outgrow calculator, quiz or poll will be automatically sent as a contact to the connected Emma account.

You can also check your Test lead on Emma.

Test - It is recommended to Test your integration after you have changed something on your calculator, quiz or poll on Outgrow. A test record will appear on Emma if integration is done properly.

Sync- If due to some error in connection your leads from a calculator, quiz or poll is not sent to Emma then you can Sync the leads to your Emma account after re-configuring. All the leads which were not sent to your account will be sent to Emma when you sync. If for some reason, even after syncing you do not see your lead on your Emma account then reconfigure once and Sync.

Deactivate - In case you don't want to send leads from a calculator, quiz or poll to Emma, you can deactivate it.

Re-configure- In case your Emma credentials have changed or you want to connect Outgrow with a different Emma account then you will have to Reconfigure your Emma integration to continue getting Outgrow leads in your Emma account. If you have collected some leads on Outgrow but don't see them on Emma then you should definitely try to Reconfigure once to fix it yourself. If that doesn't help then drop us an email with your query at questions@outgrow.co.

For every Outgrow interactive experience, you create you will have to activate or deactivate the integration from config section on the builder, in order to start or stop sending leads collected on Outgrow to Emma.

Testing your Integration

When everything is setup we suggest you test it out and make sure everything is working as you expect it. Publish your calculator or quiz, submit a lead on calculator, quiz or poll, and check that the new lead shows up in Emma (it can take up to a couple minutes).