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Sponsorship Status for Advertisers

Learn how to interpret the Status column on your Paved Advertiser dashboard to track your sponsorship campaigns.

Updated over 2 years ago

On the Sponsorships Dashboard in your Paved advertiser account, the status column provides crucial information about each of your Paved Marketplace campaigns.

Sample screenshot of an Advertiser Dashboard

Sponsorship Status Definitions for Advertisers

Status

What it Means

Requested

πŸ”΄ Requested

You have requested a sponsorship. Now, we're waiting for the publisher to respond to the request. They'll either accept your sponsorship or suggest new dates.
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Learn more: Book a Marketplace Sponsorship

Creative

πŸ”΅ Creative

The publisher accepted your sponsorship date, and it's time to upload creative assets for the ad.
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Learn more: Creative Upload.

Payment

⚫ Payment

The advertiser has submitted the creative, and the ad payment is due.
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Learn more: Pricing & Payments for Advertisers.

Awaiting Draft

πŸ”΅ Awaiting Draft

The advertiser's payment has been accepted. Now, we are waiting for the publisher to download the creative, add it to their newsletter, and send a final draft.

Approval

πŸ”΅ Approval

The publisher has submitted a final draft for approval. As the advertiser, you should approve the draft or request changes.

Scheduled

🟑 Scheduled

After the draft is approved, the publisher will schedule the send.

Sent

🟒 Sent

The campaign is sent. Now, the advertiser should see incoming results, leads, and traffic. Results are located in your account under Sponsorships > Sent Campaigns > View > Reporting.

Canceled

⚫ Canceled

This status appears if the campaign was canceled by either the advertiser or publisher.

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