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Should I focus on specific niches or market broadly?

Gregory Cooke avatar
Written by Gregory Cooke
Updated over 9 months ago

It’s generally more effective to focus on specific niches rather than broad markets. For example, rather than targeting “online businesses,” consider zeroing in on specific strategies like Amazon FBA or affiliate marketing.

This specificity allows you to address a well-defined audience, making your content and offers more compelling and scalable.

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