Good funnels don't happen by accident – they're built with clear messaging, the right tone, and content that speaks directly to your target audience. But when you're juggling multiple projects, serving different brands or personas, or don't have time for fine-tuning, that becomes a real challenge.
Many work under tight deadlines while still needing to ensure every funnel project perfectly matches the brand. Copy often sounds too generic, the tone misses the mark – especially in multi-brand or multi-persona setups.
AI Brand Profiles solve exactly that. At the core are contextual prompts that research and understand your brand, tone, and target audience, and combine these insights with proven funnel structures to generate content that sounds like you, requires less editing, and is optimized to convert.
How AI Brand Profiles work
AI Brand Profiles work behind the scenes together with our optimized funnel structures. The Brand Profiles provide branding, tone, and audience context, while the AI also relies on proven funnel frameworks, messaging principles, and conversion triggers. The AI isn’t reinventing the funnel — it’s personalizing a successful, performance-driven foundation.
This results in funnel content that actually converts. Perspective AI works with your full brand and funnel context — something generic AI tools simply can’t do when generating isolated pieces of text.
Instead of generic AI output, you get content that:
speeds up your funnel creation, because the briefing already lives inside the profile
is precisely tailored to your target audience
follows a clear, conversion-optimized structure because the AI considers the entire funnel context, not just individual text snippets
automatically reflects your tone of voice & messaging style
works perfectly for multi-brand or multi-persona setups
requires far less manual editing
In short: less effort, higher quality — and significantly better conversion rates.
Typical Use Cases
Multi-Brand or Multi-Persona Setups
Multiple brands in your workspace? Different target audiences or buyer personas?
With Brand Profiles, you ensure every funnel is automatically created in the right tone, style, and messaging – without risk of mix-ups. Perfect for agencies, creators, or teams managing many different projects simultaneously.
Quickly adapt templates to your brand
Want to use an existing template but have it sound like your brand immediately?
With AI Brand Profiles, AI personalizes every template automatically for you – in your brand voice, matching your target audience, and consistent where it matters. Ideal for quick, high-quality funnel launches.
Duplicate your own funnels & improve them with AI
Have funnels that work well – but want to use them for a different persona, new brand, or slightly different use case?
With AI Duplication, AI generates a new version of your funnel, optimized for the selected Brand Profile. This saves time, avoids mismatched tone, and makes funnel recycling super easy.
How to create and use AI Brand Profiles
You'll find AI Brand Profiles directly in your workspace: Click on your workspace in the top left → Workspace Settings → AI Brand Profiles in the left sidebar.
Create a new Brand Profile
Click + Create new Brand AI Profile
Enter your website URL or brand name
Add your target audience
Click Generate Profile
Review the generated profile and adjust if needed
Note: Since the content is AI-generated, always quickly check if adjustments are needed
Click Save Profile
Edit an existing Brand Profile
Open workspace → Workspace Settings
Select AI Brand Profiles
Hover over the desired profile
Click the edit icon (paper & pen 📝)
Edit content → Save Profile
Use a Brand Profile to customize a template
In the funnel overview → New Funnel
Select a template
On the right, you'll find the AI Brand Profile section
Select a profile from the dropdown
Click Personalize this Template
AI automatically generates the funnel in your brand voice (may take a few seconds)
Use a Brand Profile for AI Duplication
In the funnel overview → click the three dots next to the funnel
Select Duplicate
Choose AI Duplicate
Select the appropriate Brand Profile and optionally add additional prompts
Confirm with Duplicate with AI
Delete a Brand Profile
Workspace → Workspace Settings → AI Brand Profiles
Hover over the profile
Click the trash icon 🗑️
Confirm with Yes, delete
