What is a PropMedia Disclosure?
A PropMedia Disclosure is a compliance badge applied to edited real estate photos. It includes a scannable QR code and unique link that lets anyone viewing the photo compare the edited version to the unaltered version β providing full transparency on what was changed.
How do I create a PropMedia Disclosure?
Option 1: For Pixlmob Customers
Option 1: For Pixlmob Customers
Follow these steps to create a PropMedia Disclosure for your images edited through Pixlmob.
Option 2: Through PropMedia
Option 2: Through PropMedia
Follow this step-by-step guide to create a free disclosure from PropMedia.
FAQs:
When do I need to use this?
When do I need to use this?
New transparency regulations β such as California's AB-723, effective January 2026 β may require that digitally altered real estate photos be clearly identified. A PropMedia Disclosure keeps you compliant and builds trust with buyers by showing exactly what was edited.
Who sees the PropMedia disclosure?
Who sees the PropMedia disclosure?
Anyone viewing the listing. Homebuyers, agents, and the general public can scan the QR code or visit the link to view the unaltered photo alongside the edited version.
What info do consumers see on the disclosure page?
What info do consumers see on the disclosure page?
Consumers see a side-by-side view of the unaltered and edited photos. No personal or business contact information for photographers or agents is displayed.
Do I need a PropMedia account?
Do I need a PropMedia account?
Yes. Create a free PropMedia account, or log in with your existing credentials if you have them. If you have a Pixlmob account, you need to use your Pixlmob credentials to log into PropMedia.
How much does the disclosure cost?
How much does the disclosure cost?
There is no charge to create or maintain disclosures through PropMedia.
Can I create more than 1 disclosure?
Can I create more than 1 disclosure?
Yes. You can generate a separate disclosure for each edited photo in a listing. Each badge links to its own verification page showing that specific image's unaltered and edited versions.
How long is the disclosure accessible online?
How long is the disclosure accessible online?
Indefinitely. Once created, the disclosure and its verification page remain accessible online so consumers can reference the unaltered photo at any time.
How do I share the disclosure publicly?
How do I share the disclosure publicly?
Download the badged image and deliver it to the listing agent with the rest of your photos. The badge stays with the image wherever it's published.
Does PropMedia alter the resolution of the image when we add the disclosure?
Does PropMedia alter the resolution of the image when we add the disclosure?
No. The disclosure badge does not alter your photo's resolution. It adds a small compliance badge and an invisible tracking watermark with no noticeable impact on file size or image quality.
What do I need to provide for the unaltered file?
What do I need to provide for the unaltered file?
The unaltered file is the version of the image before any digital alterations beyond standard camera processing β essentially, the photo as it came off the camera or out of basic RAW conversion.
What file types are accepted?
What file types are accepted?
All standard image file types are accepted (JPG, PNG, TIFF, etc.). Disclosures for video files are not yet available.
