A Promolayer display can be triggered in a number of ways. These triggers can be found in the display editor under the 'Rules' tab.
How triggers work
A display appears when its trigger conditions are met. If multiple triggers are enabled, the display will be shown by whichever trigger is activated first. Unless the page changes or reloads, the display will only appear once, even if the trigger condition is met multiple times. The only exception is When returning to the site tab, which can display multiple times.
Trigger descriptions
Show immediately
The display appears as soon as the page has finished loading.
Exit intent
The behavior is slightly different on mobile and desktop.
Mobile
When the address bar is tapped and the keyboard appears
When the user switches tabs
When the current browser app is no longer active
When the screen is turned off
Note: If the page has not been tapped even once, this trigger may not fire.
Desktop
When the mouse cursor moves to the top edge of the current page
When the user switches tabs
When the current browser is no longer active
Capture browser back button
When the Back button is pressed (including swipe-back gestures on mobile), the back action is canceled and the display is shown instead. If the user performs the back action again, the browser will go back normally. However, on desktop browsers, back button detection does not work on pages where the user has not clicked anything.
Landing page only
If you enable Landing page only, the trigger will fire only when the visitor tries to leave the landing page. Use this when you do not want it to trigger if the user is simply going back to another page within your site.
Example: A user comes from Google Search to Product A page (= landing page), then moves to Product B page. If they use the browser back button to return to Product A page, the trigger will not fire. It will only fire when they try to go back from Product A page to Google Search.
Time on site trigger
You can set how long the visitor must stay on the page before the display appears. The display will be shown after the specified amount of time has passed.
Idle on site trigger
You can set how long the visitor must remain inactive on the page before the display appears. If the visitor does not interact with the page for the specified number of seconds, the display will be shown.
Scroll depth trigger
You can trigger a display based on how far the user has scrolled down the page.
(Plus plan and above) When the user scrolls up
This trigger fires when the user scrolls upward on the page. It is mainly intended for cases where a user on a mobile browser scrolls up to reveal the address bar.
(Plus plan and above) When returning to the site tab
This trigger shows the display when the user returns to your site’s tab from another tab. There are two options: Trigger multiple times per page view or Trigger only once per page view. Please note that if you choose Trigger multiple times per page view, the display will appear every time the user returns to the tab, regardless of your redisplay settings.
(Shopify only) When a product is added to the cart
This trigger fires when the Add to Cart button is clicked on a product page or similar page.
However, for stores that automatically redirect to the cart page at that moment, that behavior cannot be overridden.
Custom trigger
In the Rules tab of the display, click Get trigger code to obtain the code. If you have JavaScript knowledge, you can configure more flexible display timing. For more details about custom triggers, please also refer to the URL below.
Using custom triggers