Pulsar CLEAR is a next-generation regulatory compliance solution designed to transform how brands, agencies, and organizations evaluate advertising content. Built on a hybrid architecture combining a structured NLP pipeline with the power of Large Language Models (LLMs), CLEAR offers automated, explainable, and scalable compliance analysis, helping you bring campaigns to market faster and with confidence.
This guide will walk you through everything you need to know to use CLEAR effectively, from submitting content for review to understanding your compliance reports and managing your team's credit usage.
If you haven’t seen our announcement yet, then please check it out here.
What is Pulsar CLEAR?
CLEAR is our groundbreaking Compliance Custodian poised to redefine the landscape of regulatory technology. It transforms compliance into a business accelerator, and is the first solution of its kind, leveraging a novel hybrid of a structured Natural Language Processing (NLP) pipeline and LLMs to provide automated, scalable, and explainable compliance insights.
At its core, the CLEAR is designed to:
Analyze advertising content across various formats (text, video, image, audio)
Support a wide range of channels, from social media and YouTube to display ads, print, TV, radio, and audio.
Assess alignment with both industry-specific and territory-specific regulations.
Flag potential compliance risks for proactive review.
Generate a ready to share comprehensive report with a Risk Score to gauge risk level.
Provide clear, actionable recommendations for improving compliance and reducing regulatory exposure.
Key Features
Pulsar CLEAR offers a suite of powerful features designed to streamline your compliance review process:
Multi-Format Analysis: CLEAR analyzes advertising content across various formats, including text, video, images, and audio.
Cross-Channel Support: The product supports a wide range of channels, from social media and YouTube to display ads, print, TV, radio, and audio.
Comprehensive Assessment: The system assesses your content for alignment with both industry-specific and territory-specific regulations, providing a comprehensive overview of your compliance status.
Proactive Risk Detection: By flagging potential compliance risks before they become regulatory problems, the Compliance Custodian helps you to proactively manage and mitigate your risk exposure.
At-a-Glance Risk-Gauging: Generates a "Risk Score" for a rapid assessment of risk levels.
Actionable Recommendations: Provides clear, actionable guidance for improving compliance and reducing regulatory exposure.
Share-able Outputs: Generates a comprehensive compliance report that can be easily shared with legal and other stakeholders.
The Technology Behind the Compliance Custodian
The Compliance Custodian is powered by a revolutionary hybrid architecture that combines the strengths of a structured NLP pipeline with the explanatory power of LLMs. This system is composed of eleven specialized AI agents that work in concert to analyze your content, extract claims, match applicable regulations, and assess compliance status.
This innovative approach offers several key advantages over traditional, LLM-only models:
Auditability: The system provides clear, traceable outputs, allowing you to understand the reasoning behind each compliance assessment.
Flexibility: The modular, model-agnostic design of the agentic pipeline allows for continuous improvement and adaptation to new regulations.
Traceability: The Compliance Custodian provides direct links to the specific regulatory clauses that are relevant to your content, ensuring full transparency.
Benefits of Using the Compliance Custodian
By leveraging the power of the Compliance Custodian, you can:
Accelerate Your Go-to-Market Strategy: Reduce campaign approval cycles from weeks to minutes, enabling you to respond more quickly to market shifts.
Reduce Costs: Free up your legal and communications teams to focus on strategic initiatives.
Protect Your Reputation: Proactively detect and flag high-risk narratives before they escalate into PR crises or regulatory action.
Enable Innovation: Provide your creative teams with a safe space to experiment with new ideas and campaigns.
Scale Your Compliance Efforts: Simultaneously validate campaigns across multiple territories, ensuring both global consistency and local compliance.