Roofr (Y Combinator 2017, now subsidiary of QXO/Brad Jacobs) is a roofing proposal tool that charges $13–$19 per measurement report on top of your subscription, $49/mo extra for texting, and has no mobile app. QuoteIQ includes unlimited measurements, communication, AI tools, and 50+ industry support from $29.99/mo.
Where Roofr Wins
Roofing-specific measurement reports — Material breakdowns, supplier integrations (ABC Supply, SRS Distribution), and a signed-proposal-to-material-order pipeline
Supplier integrations — Direct connection to roofing material suppliers for ordering
Where Roofr Falls Short
Per-report fees — Every measurement costs $13–$19. An active roofer quoting 20 jobs/month pays $260–$380 just in reports
No mobile app — The #1 complaint in reviews. Desktop/browser only
Texting is a $49/mo add-on
Zero AI features — No AI estimating, no AI calling, no natural language CRM control
Roofing-only — No support for other industries
No scheduling, no employee management, no GPS tracking, no route optimization
Features QuoteIQ Has That Roofr Doesn't
AI Autopilot, AI Estimator, Before/After AI, Virtual Call Team, ClientHub (business phone), EmployeeHub (GPS + time tracking), Route Optimization, Route Density Zones, InstaQuote, InstaSchedule, Review Multiplier, Pipelines/Deals, Inventory Management, Job Costing, Mass Campaigns, Business Calculators, QuoteIQ Cam, Inspection Forms.
Who Should Choose Which
Choose Roofr if: You're a roofing-only company focused on the measurement-to-proposal-to-material-order pipeline, and you need direct supplier integrations with ABC Supply or SRS Distribution.
Choose QuoteIQ if: You want a complete CRM with scheduling, team management, AI, communication tools, and unlimited measurements — whether you're a roofer or any of 50+ other trades.
Full comparison: myquoteiq.com/compare/roofr