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Black Friday & Cyber Monday: Overview and Resources

A complete guide with resources to understanding and preparing for RepeatMD’s Black Friday and Cyber Monday Global Promotion, including the VIP Pre-Sale, Black Friday, and Cyber Monday offers.

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Overview

RepeatMD’s Black Friday and Cyber Monday Global Promotion gives your practice a high-impact way to drive revenue, increase patient engagement, and boost RepeatCash activity during the busiest shopping weekend of the year. This guide brings together everything you need for all three components of the promotion: VIP Pre-Sale, Black Friday, and Cyber Monday.

Here you’ll find program details, setup steps, marketing assets, and best practices to help your team prepare and maximize results.

Why This Matters

Black Friday weekend is one of the strongest revenue opportunities of the year. Patients are already primed to buy, and these promotions help you turn that momentum into real growth for your practice. With this campaign, you can:

  • Increase new and repeat purchases

  • Boost patient wallet balances and RepeatCash usage

  • Encourage patients to shop earlier with the VIP Pre-Sale

  • Create a strong weekend-long cadence of offers

  • Drive higher Average Order Value without adding extra work for your team

By understanding how each promotion fits together, you can plan with confidence and give your patients a smooth, exciting shopping experience.

Below, you’ll find all the details, setup steps, and resources for each part of the Black Friday and Cyber Monday Global Promotion:

Black Friday VIP Pre Sale Promo Resources

How Does the Black Friday VIP Pre Sale Promotion Work?

From November 24th to 27th, 2025, patients can enjoy exclusive savings on all items in your shop, including:

  • Treatments

  • Packages

  • Memberships

Choose your discount level:

  • Discount Options: 20%, 25%, 30% or 40% OFF

This limited-time offer is the perfect way for your clients take advantage of exclusive VIP Pre Sale promotion.

Promoting Your Black Friday VIP Pre Sale

We’ve created a collection of marketing assets to ensure your audience doesn’t miss out on these fall savings. Use these resources to build anticipation, engage clients, and drive sales!

Download your custom resources:


Announcement Graphics (Post Now Until November 24th)

Start building excitement with festive and seasonal teaser graphics, countdowns, and posts encouraging clients to prepare for VIP Pre sale.

Click the link (Instagram Posts or Stories) to DOWNLOAD graphics.

Start sharing these now to ensure your patients are ready to take advantage of the promotion as soon as it launches.

Promo Assets (Post November 24th - November 27th)

Keep the momentum going throughout the promotion with engaging posts, client testimonials, and reminders to shop before the sale ends.

Instagram Posts & Stories

To save graphics:

  1. Select the links in the column labeled with the % discount you chose in the E-commerce Promo Opt-in form.

  2. To save the images, click the three dots () on the horizontal menu bar above and select "Download."

Promo Assets (Post November 24 - November 27)

Click the link (Instagram Posts or Stories) to DOWNLOAD graphics.

Email Templates

Copy the email subject and body into your email.

Suggested send date - November 24, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Announcement Email - email 1

Subject Line:

Subject Line:

⭐ You're Invited: Our VIP Black Friday Presale Starts Now!

Email body:

[Customer Name],

Black Friday VIP Pre sale is here! From November 24th to 27th, enjoy up to X% OFF everything in our shop during our Sale.

[Your Practice Name]

Suggested send date - November 25, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Announcement Email - email 2

Subject Line:

It's On! The Black Friday VIP Pre Sale is LIVE

Email body:

[Customer Name],

The wait is over - our Sale is on!

From now until November 27th, enjoy X% OFF everything in our shop.

Shop now - these deals are only available for a limited time!

[Your Practice Name]

Suggested send date - November 27, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Announcement Email - email 3

Subject Line:

⏰ Last Chance: Black Friday VIP Pre Sale Savings End Tonight!

Email body:

[Customer Name],

Time is running out to shop our Black Friday VIP Pre Sale!

Save up to X% OFF everything in our shop, but hurry - this exclusive offer ends tonight.

Get your holiday shopping done with unbeatable savings!

[Your Practice Name]

VIP Pre Sale Text Message Templates

Mon, Nov 24

✨ Early Access! Our Black Friday Pre Sale starts NOW for VIPs. Get up to X% OFF before anyone else. Tap to shop: <link> Powered by MyRepeat

Wed, Nov 26

🛍️Black Friday VIP Pre Sale is LIVE! Enjoy up to X% OFF in-app today. Tap to shop: <link> Powered by MyRepeat


Black Friday 2025 Promo Resources

How Does the Promotion Work?

From November 28th to 30th 2025, enjoy exclusive discounts on all items in your shop, including:

  • Treatments

  • Packages

  • Memberships

Choose your discount level:

  • Discount Options: 20%, 25%,30% or 40% OFF

This limited-time offer is the perfect way for your clients to treat their dads (or even themselves) and make Black Friday extra special.

Promoting Your Black Friday Sale

We’ve created a collection of marketing assets to ensure your audience doesn’t miss out on these fall savings. Use these resources to build anticipation, engage clients, and drive sales!

Download these custom resources:


Pre-Sale Assets (Post Now Until November 27th)

Start building excitement with festive and seasonal teaser graphics, countdowns, and posts encouraging clients to prepare for Black Friday Presale.

Click the link (Instagram Posts or Stories) to DOWNLOAD graphics.

Start sharing these now to ensure your patients are ready to take advantage of the promotion as soon as it launches.

Promo Assets (Post November 28th - November 30th)

Keep the momentum going throughout the promotion with engaging posts, client testimonials, and reminders to shop before the sale ends.

Instagram Posts & Stories

To save graphics:

  1. Select the links in the column labeled with the % discount you chose in the E-commerce Promo Opt-in form.

  2. To save the images, click the three dots () on the horizontal menu bar above and select "Download."

Promo Assets (Post November 28 - November 30)

Click the link (Instagram Posts or Stories) to DOWNLOAD graphics.

Email Templates

Copy the email subject and body into your email.

Suggested send date - November 28, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Pre-Promo Email - Black Friday email 1

Subject Line:

Subject Line:

Black Friday Savings You Can’t Miss

Email body:

[Customer Name],

Black Friday is here! From November 28th to 30th, enjoy up to X% OFF everything in our shop during our Black Friday Sale.

[Your Practice Name]

Suggested send date - November 29, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Pre-Promo Email - Black Friday email 2

Subject Line:

Countdown to Black Friday Deals

Email body:

[Customer Name],

The wait is over—our Black Friday Sale is on!

From now until November 30th, enjoy X% OFF everything in our shop.

Shop now—these deals are only available for a limited time!

[Your Practice Name]

Suggested send date - November 30, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Pre-Promo Email - Black Friday email 3

Subject Line:

Black Friday Savings Ending Soon

Email body:

[Customer Name],

Time is running out to shop our Black Friday Sale!

Save up to X% OFF everything in our shop, but hurry—this exclusive offer ends tonight.

Get your holiday shopping done with unbeatable savings!

[Your Practice Name]

Black Friday Text Message Templates

Fri, Nov 28 (Black Friday Launch)

🛍️Black Friday Sale is LIVE! Enjoy up to X% OFF in-app today. Tap to shop: <link> Powered by MyRepeat

Sun, Nov 30 (Final Day of Black Friday)

⌛Final Day! Black Friday savings end tonight. Don’t miss up to X% OFF. Shop now: <link> Powered by MyRepeat


Cyber Monday 2025 Promo Resources

How Does the Promotion Work?

From December 1st to December 2nd, 2025, enjoy exclusive discounts on all items in your shop, including:

  • Treatments

  • Packages

  • Memberships

Choose your discount level:

  • Discount Options: 20%, 25%, 30% or 40% OFF

This limited-time offer is the perfect way for your clients and make Cyber Monday extra special.

Promoting Your Cyber Monday Sale

We’ve created a collection of marketing assets to ensure your audience doesn’t miss out on these Cyber Monday savings. Use these resources to build anticipation, engage clients, and drive sales!

Download these custom resources:


Pre-Promo Assets (Post Now Until December 2nd)

Start building excitement with festive and seasonal teaser graphics, countdowns, and posts encouraging clients to prepare for Cyber Monday.

Click the link (Instagram Posts or Stories) to DOWNLOAD graphics.

Start sharing these now to ensure your patients are ready to take advantage of the promotion as soon as it launches.

Promo Assets (Post December 1st - December 2nd)

Keep the momentum going throughout the promotion with engaging posts, client testimonials, and reminders to shop before the sale ends.

Instagram Posts & Stories

To save graphics:

  1. Select the links in the column labeled with the % discount you chose in the E-commerce Promo Opt-in form.

  2. To save the images, click the three dots () on the horizontal menu bar above and select "Download."

Promo Assets (Post December 1st - December 2nd)

Click the link (Instagram Posts or Stories) to DOWNLOAD graphics.

Email Templates

Copy the email subject and body into your email.

Suggested send date - December 1, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Pre-Promo Email - Cyber Monday email 1

Subject Line:

Cyber Monday Deals Are Live!

Email body:

[Customer Name],

Cyber Monday savings are here! From December 1st to December 2nd, enjoy up to 25% OFF everything online.

[Your Practice Name]

Suggested send date - December 2, 2025

⚠️ BEFORE YOU SEND:

  • Customize discount

  • Hyperlink app URL into copy between [brackets]

Promo Email - Cyber Monday email 2

Subject Line:

Last-Minute Cyber Deals Await

Email body:

[Customer Name],

Hurry! Cyber Monday is almost over!
Save up to 25% OFF everything online until December 2nd.
Act now to secure your savings!

[Your Practice Name]

Cyber Monday Text Message Templates

Text 1: 12/01/2025 @ 10:00 AM (Cyber Monday Launch)

🚀Cyber Monday is LIVE! Today only - save up to X% OFF in-app. Tap to shop: <link> Powered by MyRepeat

Text 2: 12/02/2025 @ 10:00 AM

🚨 VERY LAST chance to save! Cyber Monday savings end tonight. Up to X% OFF - shop before it’s gone: <link> Powered by MyRepeat

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