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Missed Appointment Campaign

Missed appointment, no-show, patient follow-up, appointment not attended Re-engage no-show patients with personalized, automated outreach

Kyle Davidson avatar
Written by Kyle Davidson
Updated over a week ago

✨ When You Need This Guide

Use this article when you want to automatically message patients who missed their scheduled appointment.

Perfect for situations like:

  • “Can I follow up with no-show patients automatically?”

  • “How do I send a message when a patient skips an appointment?”

  • “I want to reduce my no-call, no-show rate.”

✅ Ideal for: Retention workflows, front desk relief, and office efficiency

🛠️ Build a Missed Appointment Campaign

Follow these steps to create your campaign:

  1. Go to: Campaigns > Show Campaigns

  2. Click +Add in the top-right corner

  3. Under Type, select Missed Appointment

  4. Choose the appointment type this campaign will track

    • Example: “Adjustment” or “Any Appointment”

    • This determines who will be considered as a no-show

  5. Click Add Campaign

🎯 This setup ensures the campaign triggers only when an appointment of that type is not marked as attended.

➕ Add Follow-Up Steps to Your Campaign

  1. Click +Add Step

  2. Name your step (e.g., “Missed Appointment Text 1”)

  3. Choose your action: usually, a Text Message

  4. Select a template from the dropdown menu

    • You can also edit the selected template if you want to customize it

  5. Choose when the message should send after the missed appointment

  6. Click Add Campaign Step

💡 Tip: Consider a follow-up like:
​“We missed you at your appointment today! Need to reschedule? Tap here to book your next visit.”

🔗 Click here to view how to add a step to a campaign

✅ How the Campaign Triggers

  • The campaign automatically starts if:

    • The appointment has passed

    • It was not marked as "Attended"

  • The configured message steps will send based on your timing selections

You can monitor campaign activity from the Contact’s profile under their Campaign section.

🎉 You’ll Know It’s Working When:

  • You see active contacts in the campaign list

  • Messages are automatically sent post-missed appointment

  • Patients begin replying or rescheduling directly from the campaign outreach

💬 Need Help Reducing No-Shows?

We’re here to help set it up or review your campaign steps.

📧 Support@reviewwave.com
📞 1-800-563-0469

Our team can help you fine-tune your follow-ups for real results.
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