A video pitch is one of the most powerful tools available to help you stand out and increase your chances of receiving job requests by up to 60%. It allows you to create an instant personal connection with transport operators and make a great first impression.
Why you should add a video pitch
While your licence and experience tell companies what you can drive, a video shows them who you are. The key benefits include:
Showcase your skills: Highlight your specific driving background, specialties, and professional strengths.
Display your personality: Share your passion for driving, helping companies connect with you on a personal level.
Communicate availability: Let companies know if you are open to short-notice work or have specific scheduling preferences.
Define your goals: Outline the type of work you are seeking and your professional ambitions.
How to structure your video pitch
If you are not sure what to say, watch the example video below for some inspiration.
The structure used in this video:
Introduction: Name and a friendly hello.
Skills & experience: Highlights Class 5, F/D/W endorsements, and line haul experience.
Availability: Clearly states location (Waikato) and preference for weekly shifts.
The "Hook": Mentions reliability and pride in his gear to build trust.
Call to action: Invites companies to send a job request.
Tips for a great video pitch
✔ Keep it concise - focus only on the essentials.
✔ Be authentic - Show your personality and enthusiasm.
✔ Maintain professionalism - clear audio, a tidy background, and good lighting.
✔ Use high contrast - use natural or indirect light to keep the video easy to see.