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Scrunch Free Trials: What are the limitations and options for managing brands?

This guide covers how Scrunch's free trial limitations, and how upgrading unlocks multi-brand support and advanced account features.

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Brand Management During a Free Trial in Scrunch AI

Understanding how brand management works during your free trial helps you get the most out of Scrunch AI. Below is a clear overview of what’s available, what’s restricted, and how upgrading expands your capabilities.

Free Trial Account Limitations

During the free trial, each account is limited to a single brand.

The “Create Brand” option is intentionally disabled. Brand creation is reserved for agency and enterprise plans that support multi-brand management.

The goal of this setup is to let you explore Scrunch AI’s core monitoring, citations, and optimization features before unlocking advanced account controls.

Upgrading for Additional Features

If you need to create and manage multiple brands, upgrading to a paid agency or enterprise plan activates the brand creation tool and provides additional administrative functionality.

Paid plans are designed for users who:

  • Manage several client or product brands

  • Need to switch between brands in the same workspace

  • Require more advanced monitoring and configuration features

Frequently Asked Questions

Why can’t I find the “Create Brand” option during my trial?
The free trial allows one brand per email address. Because of this limit, the “Create Brand” button is hidden until you upgrade to a plan that supports multi-brand management.

How do I unlock the ability to manage multiple brands?
Upgrade to an agency or enterprise plan. You’ll then be able to create additional brands and toggle between them directly in your account.

Do I need a credit card to sign up?

Scrunch does collect credit card information in order to sign up for the trial. You can cancel anytime before the 7 days are up at no charge.

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