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Supplier Guide: Delivery Settings
Supplier Guide: Delivery Settings
Jair Sian avatar
Written by Jair Sian
Updated over 2 months ago

Setting up your direct delivery areas

Create a set of direct delivery areas, driven by postcodes to automatically show local customers your direct delivery information.

Create your direct delivery areas

💡 If you deliver to multiple geographies on different days, these would be setup as their own delivery areas. For example a brewery in London might have two delivery areas; East London and North London which have different delivery days.

  1. Go to Inventory > Delivery Tiers in your Sellar dashboard to get started.

  2. Click Add Delivery Areas

  3. Click Get Started or New to start creating your direct delivery areas

  4. Type a name for your delivery area - for example East London

  5. Define the postcodes that you will deliver to in this area - for example E1, E2, E3, E7

  6. Select the days in which you deliver to this region. Note this is optional. For example Wednesday, Thursday.

  7. Select the frequency that you deliver to this area (eg - every week, every 2 weeks?)

  8. Set your cut-off time. This will notify customers of the latest time they can order for the next delivery date.

  9. Click Save Delivery Area and then create the next delivery area if you have other places you deliver to.

💡 Postcodes can be defined broadly as postcode areas, for example ‘E’ to cover much of East London. Alternatively you can drill down into postcode districts, for example ‘E17’ to cover a specific area of East London.

ℹ️ Unsure about which days you’ll be going to which areas? You don’t need to define the days up-front. Sellar will tell the relevant customers that you deliver directly to them and you can define the delivery date when you confirm the order.

Your local delivery information

Once you have configured your Direct Delivery Areas you can now set your default local price tier and your local delivery notes.

This will be the default pricing shown to a customer who has a postcode inside of your Direct Delivery Areas.

Local delivery notes:

You may also want to add some local delivery notes to give some commentary and guidance. For example…

”Please let us know if you have any special requirements to make your delivery and if you have empties for us to collect, just leave a comment on your order”.

An example of local delivery notes:

Your nationwide delivery information

Customers viewing your trade store outside of your direct delivery areas will automatically be shown your Courier Delivery Tier and a default nationwide price tier. This allows you to configure different pricing, discounts, MOQs and delivery charges for your local and nationwide customers.

You can configure which price tier is shown as your Nationwide Price tier and add Nationwide delivery notes from the same place you did with your direct delivery information - Storefront > Configure.

Nationwide delivery notes:

You may want to include information on which carrier you use, turnaround or delivery times and to ask them to use the tracking links to make delivery arrangements.

An example of nationwide delivery notes:

Configuring your nationwide courier delivery charges

Your Courier Delivery Tier will be used to automatically add delivery charges to the basket of customers outside of your direct delivery area. Your Courier Delivery Tier can be found inside of the Inventory > Delivery Tiers page in your sidebar.

For recommendations about delivery charges, please have a read of our guide to mastering your delivery charges here. You can use your own courier relationships or Sellar Shipping for your courier orders.

Free delivery offers:

By basket value

This is the basket value that the customer is required to hit to get free delivery. We recommend that all partners use this to incentivise higher basket spending. Sellar will give the customer a progress bar towards free delivery.

For example: Spend £500 get free delivery

By container type

Define free delivery thresholds by container type. This gives you great flexibility to set up different free delivery offers based on the different types of products you sell. It’s important to note, this free delivery threshold will only apply to the products in the offer.

For example: Spend £300 on cans, get free delivery on cans

Flat delivery charge:

This means on top of any item delivery charges, there will be a flat delivery amount (eg £5) added to their basket. This can be used to create a 1st item, 2nd item effect.

For example:

  • Flat delivery charge of £4

  • 24 x 330ml Cans charge of £3

  • This would mean that if the customer adds 1 case of cans to their order, the delivery charge is £4 + £3 = £7 but every case after this would only be £3.

  • First item - £4

  • Second item - £3

Delivery charges:

You can setup your delivery charges by item type so that each time a customer adds a specific item type to their order, additional delivery charges are added to their order. These charges can still be amended once the order comes through Sellar in case you need to make any changes.

Sellar Shipping

Sellar Shipping is an optional service offered by Sellar to our partners. It is powered by UPS.

The pricing for Sellar Shipping is what we offer to you, as our partner. These prices can be passed on to your customers, subsidised or even increased to make a margin - that is totally up to you.

If you plan on using Sellar Shipping, you will still need to add your chosen courier delivery charges in the Courier Delivery Tier.

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