
TikTok Shop FAQs
Essential answers to the questions creators ask most about TikTok Shop.
By Basel1 author6 articles
- What is the difference between GMV and Direct GMV?Direct GMV tracks sales directly from your content. GMV counts all related sales within 14 days, across all channels.
- What is a TAP link?A simple & clear explanation of TAP links are, and why creators should use them.
- Can I use TAP links from multiple agencies?Understand how TAP links work if you collaborate with more than one agency.
- Can i request samples through Soco?Soco doesn’t handle product sample requests directly.
- Why views don’t equal sales on TikTok ShopOn TikTok Shop, a video can go viral without making money, and a lower-view video can quietly sell a lot.
- How to switch your TikTok account between Personal (Creator) and BusinessSoco works with Personal (Creator) TikTok accounts only. If your account is set to Business, here's how to switch.
