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How to Create an Action Flow

Learn how to set up Action Flow automations for your Sonikit account.

You can view and manage all of your Action Flows by clicking the Action Flows menu item in the left sidebar of your Sonikit dashboard. To create a new Action Flow, click the New Flow button in the top right corner.

Step 1: Choose a Trigger

Start by selecting the event that will trigger your flow.

Available triggers:

  • Fan texts a keyword

  • Fan follows an artist

  • Fan pre-saves a release

  • Fan adds a release to their library

  • Fan signs up via email

  • Fan signs up via SMS

  • Fan comments on Instagram (Pro/Enterprise)

  • Fan sends an Instagram message (Pro/Enterprise)

For details on each trigger, see Action Flow Triggers: What Starts an Automation.


Step 2: Configure the Trigger

Depending on the trigger, you may need to define:

  • Keyword (for SMS triggers)

    • Enter any word that's not already used by another automation trigger. Keywords are case insensitive so fans don't need to match case exactly (ex. "PRESAVE" and "presave" will both run the trigger.

  • Artist or Release (for streaming triggers)

    • For pre-saves, you can select an existing pre-save from your Sonikit account or create a new one.

    • For artist follows and album library adds, enter a URL from a streaming service and Sonikit will match it to all available platforms.

  • Channel (SMS, Instagram, etc.)


Step 3: Add Steps

Steps are executed in order after the trigger.

Available actions:

  • Add a release to library (album, track, playlist)

  • Follow artist

  • Pre-save release

  • Save future releases (NextSave)

  • Add to an audience segment

  • Send a text

  • Send an Instagram message (Pro/Enterprise only)


Step 4: Activate the Flow

Once saved, your Action Flow is:

  • Immediately active

  • Always listening for matching events

No publishing or scheduling required.

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