Most litigation attorneys can tell you about their biggest case wins. Florian Kreuk can do that and tell you about the Salesforce automation framework powering 3 million monthly processes across his firm—and he designed it himself.
As both a practicing attorney and Head of Technology at Carter Mario Injury Law, one of Connecticut's premier personal injury firms, Kreuk represents a new breed of legal professional: technically fluent, strategically minded, and unafraid to reimagine how law firms operate at scale.
The Unconventional Path to Legal Tech Leadership
Kreuk's journey begins far from the courtroom. After studying biology at UNC-Chapel Hill and working in a neuroscience research lab where he published ten papers—one co-authored by two former New York state governors—he moved into operations and technology.
Following a relocation to New York City, Florian worked at Rapid Ratings, a financial tech startup where he was the 20th employee. By the time he left, the company had grown to 120 employees and secured half a billion in funding. There, he administered Microsoft Dynamics and Salesforce, negotiated thousands of NDAs, and built his understanding of automation frameworks—all while attending St. John's University School of Law.
"I've always had this curiosity about technology, about operations, about the sciences, and then with law," Kreuk explains. When he joined Carter Mario Law Firm after graduation, he found a role that balanced all these interests. His first day as a sworn-in attorney, he assumed a full caseload. "It was an incredible learning experience, an opportunity to apply that curiosity in real time."
Building Systems That Scale
Today, Carter Mario has never been larger—more cases, attorneys, and files in litigation than ever before. That growth is intentional, but as Kreuk knows, it only works with reliable data driving decisions.
Three and a half years ago, Kreuk stepped in to lead the firm’s transition from Needles to Litify. The system he architected now includes dynamic screen flows, custom dashboards, automated document generation, and integrations spanning e-signature, telephony, texting, reporting, and document management.
Even the most advanced CRMs continue to evolve. “Much of the data guiding key decisions is entered by users,” Kreuk explains. Through thoughtful process design and continuous improvement, the team uses these insights to refine workflows and enhance visibility across cases. “When we spot opportunities that could add value to a case, we can quickly integrate that information and make our system even stronger.”
That's where Supio entered the picture.
The Supio Partnership: A Product Shaped by Precision
From the beginning, Kreuk knew exactly what Carter Mario needed for the Supio partnership to work. His requirements with them were non-negotiable: automatic syncing with Litify (no double data entry), an embedded iframe for seamless access, and bidirectional data flow so timeline events created in Supio would populate back into Litify.
"For me, scalability comes from building custom systems that don't require constant administration.I believe in designing systems that run seamlessly in the background, so we can focus on our clients," Kreuk explains. "We did not want our users to have to update two systems because we knew that would be a barrier to utilization."
Rather than compromising, Kreuk waited. "Until we had those features in place, we really didn't want to implement the solution." When Supio delivered on their enhanced Litify integration, Carter Mario moved forward.
Now cases automatically sync at critical junctures: when opened, when moved to demand, when entering litigation. "Having that Supio tab within Litify seems to be driving up adoption significantly."
Weekly lunch-and-learn sessions for paralegals, success story sharing, and the firm's custom prompt library have accelerated adoption further. "It's been great to see supervisors starting to put in their own prompts for specialized file reviews," Kreuk notes.
Real-World Impact: From Complex Litigation to Daily Workflows
Kreuk readily shares how Supio has become a valuable tool in daily operations. “For monitoring and reviewing the status and progress of files,” he explains, “we can now efficiently review notices, complaints, returns of service, answers, discovery responses, and depositions that would otherwise require significant time, all with direct links to the source documentation for independent verification.” This refined speed and accuracy contribute to stronger teamwork and better outcomes for clients. With quicker access to critical information, the team can act more proactively, identify key issues earlier, and ensure every deadline and detail is managed with precision.
Among Kreuk’s favorite features is Supio’s ability to absorb and analyze vast amounts of information. “This doesn’t replace the work we do—it enhances it,” he explains. “Supio allows us to go deeper, faster, and with greater precision.” The platform can efficiently process thousands of pages of material, surfacing new and strategic lines of questioning that strengthen each case, complementing the work of Carter Mario’s attorneys. For experts with published works, Supio can review an entire book in under a minute, instantly revealing fresh areas to explore.
Looking Ahead: The Next Frontier
Kreuk is emphatic that AI isn't about replacement—it's about augmentation to the work attorneys are already doing. "There has been discussion within the industry that non-attorneys are concerned AI is going to replace them. I don't see it that way. I see it as a tool to bring more value to our clients."
His vision extends beyond document analysis. “I foresee that in the future we’ll see similar integrations across our communication stack—telephony, email, and text—so that our client communications are fully visible to us,” Kreuk explains. By bringing these channels together, the goal is to enhance responsiveness and clarity. “It’s about making sure every client interaction is acknowledged, every message is seen, and every concern is addressed promptly. The more connected our systems are, the better we can serve our clients.”
He's also working on converting Supio's event timeline records into actionable intelligence within Litify—flagging diagnostic tests and surgical procedures to surface critical conversations automatically.
Advice for Firms Navigating Transformation
Recognized as a Connecticut Rising Star from 2022 through 2025, Kreuk doesn't mince words about technology adoption. "If you're running a personal injury firm today, you're already a data business, whether you acknowledge it or not. Every call, intake, case, settlement; it produces information that can either sit idle or drive smarter decisions."
His advice? "Going all in on tech and ops isn't about chasing shiny tools. It's about creating a system that scales your best work. Streamline what can be streamlined, measure what matters, and free your people to focus on advocacy, not administration."
But technology alone isn't enough. Carter Mario's success comes from multiple strategic investments: hiring seasoned attorneys, litigating more cases, bringing in a trial coach with nearly 200 trials under their belt, and having one of the only MD/JD’s in Connecticut on the team. "It's hard to pinpoint it on a single strategy," Kreuk admits. "But I know from having used Supio that it's only going to enhance our representation."
The key? "Without adoption, you're not going to get the benefits. You've got to build that trust and get your team to actually use it."
For Kreuk, that's just the beginning. As he continues architecting systems that bridge litigation and technology, he's proving that the future of personal injury law belongs to firms willing to invest in both innovation and the people who bring it to life.
Join us!
Learn from special guest Florian Kreuk of Carter Mario Injury Law on the November 19th SupioSphere Webinar, exclusive to current Supio customers. Florian will share how Carter Mario converts Supio's event timeline records into actionable intelligence to surface their most valuable cases firm-wide.