For now, this feature is available only on recommended prospect profiles synced to your CRM.
What does Message Generation do?
From a recommended profile in the Surfe side panel, you can generate personalised outreach messages in one click.
Surfe automatically combines:
prospect data
company information
buying signals
recent company news
and uses AI to generate ready-to-send LinkedIn intro messages based on relevant context and recent activity.
The goal is to remove the manual workflow of researching prospects and copying data into ChatGPT or Claude.
How to use it
Open a recommended prospect profile in LinkedIn
Open the Surfe side panel
Click Generate Message
Surfe assembles the available context and generates 2 message variants
Review, edit, copy, or regenerate the message
Each generated message includes:
a different outreach angle
a signal-based opener
contextual reasoning behind the message
Research Pack
After generating a message, you can also access the Research Pack.
This is a structured summary of all available prospect and company context that you can copy directly into your own LLM such as:
The Research Pack does not generate a message itself — it simply prepares the research for you.
What kind of signals are used?
Message Generation may use:
recent promotions
hiring activity
funding announcements
partnerships
office expansions
product launches
company growth signals
Messages are designed to feel contextual and personalised rather than generic AI outreach.
Show Thinking
Each generated message can include a Show Thinking section explaining:
which signal was selected
why it was relevant
the outreach angle used
This helps you understand and adjust the generated message before sending it.
Availability and limits
Currently available:
Recommended profiles only
Profiles already synced to your CRM
Essential and Pro plans
Not currently available:
Arbitrary LinkedIn profiles
Manual searches outside Recommendations
Free plan usage
Free plan users can see the feature but cannot generate messages.
Usage limits
Message Generation and Research Pack usage share the same quota:
50 generations per user per week
Regenerating a message counts toward the limit. Failed system generations do not.
Privacy and AI handling
To protect user privacy:
only the prospect’s first name is sent to the AI model
personal identifiers such as full name, email, and LinkedIn URL are replaced before generation and restored afterward
Coming next
Phase 2 will expand Message Generation to all prospect profiles and additional workflows beyond Recommendations.