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What is Marketecture in Startups?

Shev Shatzman avatar
Written by Shev Shatzman
Updated over 6 months ago

Marketecture is a strategic diagram that visually represents how a product fits within the market, showing key components, relationships, and how the product addresses customer needs.

Examples:
A startup developing a cloud-based solution creates a marketecture diagram to illustrate how their product integrates with existing tools and systems to meet customer needs.

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