The Pencil Pro platform is organised into workspaces. Each subscription gives access to one or more workspace/s, which can each be used for one brand. Workspaces house essential and relevant details about a brand, ensuring that assets, templates and creatives can be brand-specific.
For a workspace to be successful in generating brand specific content, it needs to be set up with the key details about that brand. In order for this to happen, please ensure that certain key parts of the workspace have access to relevant information about the brand, which the various AI models within Pencil will pull into their context windows as you work and create.
Brand guidelines (logos, fonts, colors, rules, examples etc.) live in the workspace's Brand Library. Completed work and work in progress (generations, ads, and templates) live in the workspace's Files Library
More information regarding correct set up of the Brand Library and Asset Library and use of the Template Library can be found here:
Multiple workspaces:
An account may have multiple workspaces that can be accessed.
This is often due to accounts accommodating different brands or projects, ensuring flexibility and easy management. Having a workspace for each brand means that information and all creatives within that workspace are ring fenced and protected but also to ensure that assets and therefore creatives are only brand specific and do not have any crossovers with other brands.
This may also be due to workspaces being ‘cloned’ for training and other purposes. This is where you may have ‘Parent’ and ‘Child’ workspaces. There are key differences between the two to note:
A ‘Parent’ workspace houses current projects and project folders, brand and asset libraries, templates and feed variation work as well as other creatives that a brand has been working on.
A ‘Child’ workspace has selected features cloned from the ‘Parent’ workspace but there is no ongoing connection between the workspaces after set-up. If changes are made in the ‘Parent’ workspace after the set-up of the ‘Child’ workspace, such as updates to the Brand Library and assets being added, these will not be reflected in the ‘Child’ workspace.
You can use the Star button next to each workspace to add it to your Favourite Workspaces, for easy access to your most commonly used ones.