Why Use Loops Audiences?
Save time and hassle by leveraging our global panels instead of recruiting yourself.
Speed of Results:
First results in as little as 10 minutes from going live
Speed depends on audience specificity
Broader audiences = faster feedback
Niche audiences = longer recruitment time
Getting Started
Step 1: Ensure you have enough credits, if you require more than you allocated amount you can purchase more £12/$15 dollars per respondent.
B2B Respondents
Priced on a job-by-job basis
Typically start from £20 / $26 per person
Can be higher for niche profiles
Note: When you distribute the survey to your own audience (for example, via your CRM or social channels), there’s no respondent fee involved.
To help the test fill more quickly, we recommend offering an incentive when sharing the link.
Targeting Your Audience
Standard Filters Available:
Age range (18+)
Sex
Location (30+ countries available)*
Education level
Employment status
Relationship status
Income bracket
Industry sector
Company department
Job role
Hobbies & interests
And more...
Key markets include: USA, Canada, Mexico, UK, Ireland, France, Spain, Italy, Germany, Poland, Sweden, Denmark, Norway, Greece, Netherlands, Turkey, Brazil, Indonesia, Thailand, Malaysia, Singapore, Korea, India, Bangladesh, China, Japan
Remember: More filters = smaller audience pool = longer recruitment time
Custom Screeners
If you require a custom screener (anything that sits outside of the in-platform standard demographics filters) we can create one for you.
Examples:
"People who use the Walmart mobile app in-store"
"Football fans who attended a Premier League game in the last 12 months"
Please reach out to you CS support 1-2 days before the test goes live and this will be created for you.
Remember: More filters/screeners = smaller audience pool = longer recruitment time
Recommended Sample Size
Recruit minimum 100 people per test for a solid range of opinions
How Loops Ensures Quality Data:
Vetted panels only – Rigorous recruitment, identity verification, no bots or synthetic data
Active monitoring – We track response patterns, flag suspicious behavior, and remove bad actors
Smart test design – Tasks require real comprehension, making them hard for bots to fake
Full transparency – Flag poor responses in-platform at no charge
Bottom line: Real people, real insights, every time.
Unhappy with a respondent's answers?
You won't be charged for poor-quality responses.
How to flag:
Click the flag icon in the bottom right corner of any comment box
Flagged respondents will not be charged to your account
Look for nonsense, irrelevant, or low-effort responses
