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What does “Comb Copy and NEC” mean when attached to a Category?"
What does “Comb Copy and NEC” mean when attached to a Category?"

Quick definition of Comb Copy and NEC category classification

MediaRadar 360 Support avatar
Written by MediaRadar 360 Support
Updated over 10 months ago

Comb Copy and NEC (Not Elsewhere Classified) means that a particular brand or combination of brands did not fit into any category within a specific class, and is therefore put into the Comb Copy and NEC for that class.

Example: Category F611 is for Regular Beer & Ale, Category F612 is for Light & Low Alcohol Beer & Ale. If both a regular and a light beer are advertised together, then the brand and ad spending will go in F619 Beer & Ale: Comb Copy and NEC.

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