In the Explore feature, there is a market type listed in STEP 3: MEDIA/MARKETS called
*Total US:
Total US is the default market type for the media types in Vivvix which are considered the National media types.
National media types include:
Network TV
Spanish Language Network TV
Cable TV
Syndication
AVOD/OTT (Top 25 Markets available for Hulu only)
Magazines
Sunday Magazines
Hispanic Magazines
B to B Magazines
Network Radio
Internet Display **
Online Video **
Mobile Web **
Mobile App **
Mobile Web Video **
Internet Search
Paid Social
Cinema
WSJ and USA Today within Newspapers
** Both National and Local Market. Local Market media is Digital media from sites that are locally based ( eg: local TV station, Radio Station, Newspaper, or sports team websites)
Selecting the Total US market type in Explore will NOT provide activity for ALL media across ALL markets.
Selecting Total US will provide activity for the media types listed above which are considered the National media types.
If you have any additional questions, you can reach out to your local Vivvix Client Success Manager. Our support team is also available for assistance via email at customersupport@mediaradar.com.